Irix Cine 150mm T3.0 Macro 1:1 Announced

By Louis Ferreira | Published: July 20, 2019


Irix 150mm T3.0 Macro 1:1 is a full-frame (43.3 image circle), 8K ready lens with T value 3,0 to 32. The lens will be available in four mounts (Canon EF, Sony E, Olympus/Panasonic MFT, PL mount) and delivered to dealers early August 2019. Read More »

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DPRTV: Sony a7RIV Preview

By Louis Ferreira | Published: July 19, 2019

DPRTV released their preview of the Sony a7RIV and it’s obviously pretty positive. Below are excerpts from the video:

  • The Sony a7RIV gives us a look at what will be coming with the Sony a7SIII and other cameras
  • Very good high ISO performance
  • Rolling shutter is severe so the electronic shutter isn’t very useful
  • Great AF, which Sony is known for
  • Real-time tracking is their favorite AF system
  • Great new EVF that is beautiful
  • 120fps EVF at lower resolution and 60fps with better image quality
  • Return of pixel shift and it works a little differently because it can shoot 16 instead of 4 to get a 240MP photo, but there is no way to preview it on the camera
  • Pixel shift works with their image edge software which isn’t great
  • Major ergonomic changes
  • More usable joystick
  • Bigger AF on button and front dial along with an improved on and off switch
  • Locking exposure compensation dial on the top which doesn’t need to be heald in
  • The back top dial isn’t great on the beta hardware but might be fixed on the final camera
  • The new sensor is the biggest difference between the a7RIII and a7RIV
  • You will want to use super 35 if you want the best image quality
  • Super 35 is a 1.6x crop shooting at 24p and a 1.8x crop at 30p
  • Picture profiles are the same as a7RIII
  • HLG isn’t technically HLG if it’s not 10-bit
  • Eye detect AF and real-time tracking while filming video is impressive
  • Real-time tracking in video is hidden in the menus
  • Disappointed in the a7RIV as a video camera and hope it will be better with the Sony a7SIII or maybe they will call is a7SIV
  • Have been asking Sony to improve basic things like the touch screen and menus for years, but Sony has largely ignored the criticisms
  • At the Sony a7RIV’s price point it is hard to dismiss the camera as a viable high-resolution model
  • The full review will come when they get a production camera

Sony a7 News, Rumors, and Collaboration
Sony a7 Owners Group

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Sony a7RIV: B&H Photo / Amazon / Adorama
Sony VG-C4EM grip: B&H Photo / Amazon / Adorama
Battery NP-FZ100: B&H Photo / Amazon / Adorama
XLR-K3M Mic Input: B&H Photo / Amazon / Adorama
ECM-B1M Digital Audio Shotgun Microphone:
B&H Photo / Amazon / Adorama

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Sony on 4:2:2 10-bit, UHS-II, XQD and The a7RIV/a9

By Louis Ferreira | Published: July 19, 2019

Imaging Resource spoke with Sony about why they haven’t added internal 4:2:2 10-bit yet and below is a summary of why and when it will come.

  • Sony a7RIV doesn’t do 4:2:2 10-bit internally because of the sensor and type of camera, but it can do 4:2:2 with an external recorder
  • There are lots of features like C-AF, Frame rate, Exposure being locked, Codec, Dynamic range, Color Space that play into the limitations of a camera and Sony is chipping away at them and trying to perfect them including 4:2:2 10-bit internal
  • Sony thinks lightness is one of the five most important features even though that a7RIV is a little bigger
  • The redesign of the grip made the a7RIV larger and the grip was something photographers wanted
  • Sony only makes cameras larger when there is a technical reason
  • The grip is important, but hard to balance with keeping things small
  • The speed and responsiveness with full-frame makes it very appealing and they aren’t trying to discount medium format
  • Sony doesn’t really want to say the Sony a7RIV is their flagship camera and they think it’s fairer to say the Sony a9 is still the flagship
  • For some photographers capturing more data is very important
  • File management can become a concern with higher resolution
  • For some resolution is going to be the feature that makes something flagship
  • Sony went UHS-II instead of XQD because the more advanced and capable cards are still on the expensive side and you can get larger UHS-II cards now for a good price
  • The buffer in the camera also helps to mitigate card read/write speeds becoming an issue
  • State of the art SD is very robust

Sony a7 News, Rumors, and Collaboration
Sony a7 Owners Group

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Sony a7RIV: B&H Photo / Amazon / Adorama
Sony VG-C4EM grip: B&H Photo / Amazon / Adorama
XLR-K3M Mic Input: B&H Photo / Amazon / Adorama
ECM-B1M Digital Audio Shotgun Microphone:
B&H Photo / Amazon / Adorama
Battery NP-FZ100: B&H Photo / Amazon / Adorama

Sony a9 Action Shooting Kit: B&H Photo / Amazon / Adorama
Sony a9 Accessories Kit: B&H Photo / Amazon / Adorama
Sony a9: B&H Photo / Amazon / Adorama
a9 Battery Grip: B&H Photo / Amazon / Adorama
Battery NP-FZ100: B&H Photo / Amazon / Adorama

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Sony a7RIV Can Now Be Preordered

By Louis Ferreira | Published: July 18, 2019


The Sony a7RIV will be a hot seller so do not miss out.

  • 61MP Full-Frame Exmor R BSI CMOS Sensor
  • BIONZ X Image Processor & Front-End LSI
  • 567-Point Phase-Detection AF System
  • UHD 4K30p Video with HLG & S-Log3 Gammas
  • 5.76m-Dot Tru-Finder OLED EVF
  • 3.0″ 1.44m-Dot Tilting Touchscreen LCD
  • Up to 10 fps Shooting, ISO 100-32000
  • 5-Axis SteadyShot INSIDE Stabilization
  • 240MP Pixel Shift Multi Shooting
  • Bluetooth & Wi-Fi, Dual UHS-II SD Slots

Sony a7RIV: B&H Photo / Amazon / Adorama
Sony VG-C4EM grip: B&H Photo / Amazon / Adorama
XLR-K3M Mic Input: B&H Photo / Amazon / Adorama
ECM-B1M Digital Audio Shotgun Microphone:
B&H Photo / Amazon / Adorama

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Firmware Update For SIGMA’s Interchangeable Lenses For Sony E-mount

By Louis Ferreira | Published: July 18, 2019


Firmware update for SIGMA’s interchangeable lenses for Sony E-mount
Thank you for purchasing and using our products.
We are pleased to announce that a new firmware update for SIGMA’s interchangeable lenses for Sony E-mount is now available.

[Applicable products]
・SIGMA 14mm F1.8 DG HSM | Art for Sony E-mount
・SIGMA 20mm F1.4 DG HSM | Art for Sony E-mount
・SIGMA 24mm F1.4 DG HSM | Art for Sony E-mount
・SIGMA 35mm F1.4 DG HSM | Art for Sony E-mount
・SIGMA 50mm F1.4 DG HSM | Art for Sony E-mount
・SIGMA 85mm F1.4 DG HSM | Art for Sony E-mount
・SIGMA 135mm F1.8 DG HSM | Art for Sony E-mount

[Benefits of the update]
・It has improved the AF speed.
・It has improved the AF accuracy when the Face Detection setting is turned on, while using AF.
・With the Sony α9 or Sony α6400, it has corrected the phenomenon whereby the AF stopping position occasionally had a variation when shutter was half pressed repeatedly during auto focusing on the same subject.
※For customers who have Sony α9, please update the camera’s firmware to Ver.5.00 or later.

[Applicable product]
・SIGMA 105mm F1.4 DG HSM | Art for Sony E-mount

[Benefits of the update]
・It has improved the AF accuracy when the Face Detection setting is turned on, while using AF.
・With the Sony α9 or Sony α6400, it has corrected the phenomenon whereby the AF stopping position occasionally had a variation when shutter was half pressed repeatedly during auto focusing on the same subject.
※For customers who have Sony α9, please update the camera’s firmware to Ver.5.00 or later.

[Applicable product]
・SIGMA 40mm F1.4 DG HSM | Art for Sony E-mount

[Benefit of the update]
・With cameras which incorporate DMF mode, when using the AF while the MF assist function is turned on, it has corrected the phenomenon whereby it automatically displays a magnified view as it gets in focus.
※For customers who have Sony α9, please update the camera’s firmware to Ver.5.00 or later.

To update the firmware, please refer to the following link;
https://www.sigma-global.com/en/download/lenses/firmware/

※After completing the firmware update, please remove the battery pack from the camera and put it back in again.

For further information, please contact your nearest authorized SIGMA subsidiary / distributor.
https://www.sigma-global.com/en/about/world-network/

We appreciate your continued support for our company and products.

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DJI Ronin-SC Announced

By Louis Ferreira | Published: July 17, 2019


DJI announced the Ronin-SC today and it is 41% lighter than the Ronin-S. It’s also designed to be easily taken apart to fit inside a bag for transportation, which makes it a more useful tool for photographers and videographers.

Key Features
  • Three-Axis Motorized Gimbal Stabilizer
  • Designed for Mirrorless Cameras
  • One-Handed Operation, 4.4 lb Max. Load
  • Force Mobile Smartphone Control

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Ronin-SC: B&H Photo / Amazon / Adorama

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