Author Archives: Louis Ferreira

DPR: Sigma CEO Kazuto Yamaki Interview – Innovation Can Mean Many Things

Sigma’s CEO Kazuto Yamaki sat down for an interview with DPR which you can read in full here or find a summary of below: All manufacturers have to be innovative, but customers might benefit more from lightweight bodies with greater portability or some other spec. Last year wasn’t bad for the camera market and it might have […]

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Sigma Price Increases Announced Overseas

Sigma announced price increases to multiple lenses overseas. SIGMA 10-18mm F2.8 DC DN | Contemporary (E/X/L mount) 104,500 yen → 107,800 yen SIGMA 18-50mm F2.8 DC DN | Contemporary (E/X/L mount) 66,000 yen → 79,200 yen SIGMA 16mm F1.4 DC DN | Contemporary (EF-M/E/X/MFT/L mount) 49,500 yen → 69,300 yen SIGMA 23mm F1.4 DC DN […]

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Sigma Announcement Event 6/3/2024 8:00AM EST

Sigma will make an announcement on 6/3/2024. It’s believed the lens to be announced will be the Sigma 28-45mm f/1.8. Follow SonyAddict on Facebook, Twitter, Instagram, and YouTube Plus, our owners’ groups Sony a1 Owners Group Sony a9 Owners Group Sony a7 Owners Group Sigma 24-70mm f/2.8 DG DN II Art: B&H Photo / Amazon / Moment / Adorama

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Sony Savings Sunday Memorial Day Edition

Memorial Day Savings Amazon Adorama B&H Photo Vi Vante Memorial Day Savings Sony a7RV (Save $400): B&H Photo / Amazon / Moment / Adorama Sony a7IV (Save $200): B&H Photo / Amazon / Adorama Sony ZV-E1 (Save $300): B&H Photo / Amazon / Adorama Lenses Sony FE 12-24mm f/2.8 GM Save $100: B&H Photo / Amazon / Adorama Sony 16-35mm f/4.0 PZ FE Save $100: B&H Photo / Amazon / Adorama Sony FE 24-70mm f/2.8 GM Save $100: B&H Photo / Amazon / Adorama Sony […]

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New Skylum Photo Editing App For Professional Portrait Photographers

Skylum announced a new photo editing app for professional portrait photographers. Set for release in September 2024, the new editing app, is designed to empower photographers by automating routine face retouching processes through an efficient, AI-optimized workflow that runs locally on the user’s device. This innovative tool will make retouching as easy as applying presets, saving valuable […]

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ON1 Photo RAW 2024.5 Sneak Peek

ON1 will release a new Photo RAW version 2024.5 in June – here is a sneak peek: Version 2024.5 will introduce several new features including a vastly improved Super Select AI that will identify and select any object, speeding up adjustments for areas like clothing, hair, and skin. The upgraded Quick Mask AI Tool offers easier point-and-click editing […]

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