Sony FE 20-70mm f/4 G Launch Coverage

Sony FE 20-70mm f/4 G: B&H Photo / Amazon / Adorama

Sony FE 20-70mm f/4 G Press Release

Sony FE 300mm f/2.8 G Development Press Release

Reviews/Previews/Hands-on/etc…

Test Videos

Videos Reviews/Previews/Hands-on/etc…

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G-Master™ large-aperture telephoto lens with focal length of 300mm F2.8 is under development


G-Master™ large-aperture telephoto lens with focal length of 300mm F2.8 is under development
Commercialization in early 2024

Sony is planning to commercialize the large-aperture telephoto lens G Master™ “FE 300mm F2.8 GM OSS” with a focal length of 300mm F2.8 as a 35mm full-frame compatible α™ (Alpha™) E-mount lens in early 2024. We are developing

The FE 400mm F2.8 GM OSS and FE 600mm F4 GM OSS, which have already been released as large-aperture super-telephoto lenses, have achieved high resolution and AF performance as well as a light weight. Highly rated by active photographers.

In response to further requests from front-line photographers, we are currently developing a large-aperture telephoto fixed focal length lens with a focal length of 300mm and an open F value of 2.8 as the G Master. This lens meets the shooting needs of sports, news reports, and events that require capturing dynamic and decisive moments in high-quality photos and videos. A large-aperture telephoto fixed focal length lens frequently used by professionals, it achieves the outstanding resolution performance unique to the Premium Lens Series G Master and natural and beautiful bokeh rendering that enhances the subject.

Sony will continue to expand the range of attractive lenses for mirrorless interchangeable-lens cameras, responding to the creativity of a wide range of creators, including professionals, and expanding the possibilities of video expression.

*The details of the specifications of this product are undecided.
*“Sony” and “Sony”, product names, service names and logo marks used in this press release are registered trademarks or trademarks of Sony Group Inc. or its affiliates. Other product names, service names, company names or logo marks are trademarks, registered trademarks or trade names of their respective companies.

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Sony Electronics Introduces New Standard Zoom with Launch of the Ultra-Wide FE 20-70mm F4 G Lens


Sony FE 20-70mm f/4 G: B&H Photo / Amazon / Adorama

New Addition to Sony’s E-mount G Lens Line-Up Offers Versatile Zoom Range, Outstanding Image Quality, and Supreme Autofocus Performance
SAN DIEGO, CA – Jan. 17, 2023 –Sony Electronics is redefining its standard zoom category of lenses with the introduction of the full-frame E-mount 20-70mm F4 G (model: SEL2070G) that boasts a versatile zoom range, a remarkably compact and lightweight form-factor, and a constant F4 aperture throughout the zoom range. With impressive Sony G LensTM image quality, high speed accuracy and tracking autofocus (AF), and a smart design for maximum mobility and operability, this new lens is designed for a wide range of creators. The FE 20-70mm F4 G is the perfect choice for a variety of content capturing scenarios including vlogging, video production, portraits, and landscapes.

“The FE 20-70mm F4 G is our 71st E-mount lens and is redefining the standard zoom in our G Lens category to meet the needs to today’s content creators,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “Having tools that creators can utilize to create both still and video content is ever more important. The FE 20-70mm F4 G ranges from 20mm to 70mm in a compact form-factor – this is an excellent lens option for hybrid content creators and those seeking versatility in a standard zoom.” Read More »

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Tamron 28-100mm F2.8, 35-150mm F2-2.8, and 35-150mm F2.8 Patents Found


Tamron might release an interesting Tamron 28-100mm f/2.8 in the future. The Tamron 35-150mm f/2-2.8, and Tamron 35-150mm f/2.8 probably are related to the slightly different Tamron 35-150mm f/2-2.8 Di III VXD.

  • Applicant: Tamron Co., Ltd.
    Publication number: P2023004721
    Application number: P 2021106602
    Publication date: 2023-01-17Title
    of invention: Zoom lens and imaging device
  • Kind Code: A1 To provide a zoom lens that has a large aperture ratio, is compact overall, and has excellent optical performance, and an imaging apparatus that includes the zoom lens.
  • There is a strong market demand for a zoom lens that has a large aperture ratio and high optical performance in any imaging device.
  • In order to obtain a zoom lens with a small F-number and high optical performance, it is necessary to satisfactorily correct various aberrations caused by increasing the aperture ratio.
  • When moving images are captured using contrast AF or tracking AF, there is a phenomenon in which the size of the subject on the imaging surface changes as the focus group moves. When the change in image magnification due to such movement of the focus group is large, the photographer who observes the live view image feels uncomfortable.
  • According to the present invention, it is possible to provide a zoom lens that has a large aperture ratio, is compact overall, and has excellent optical performance, and an imaging apparatus having the zoom lens.
  • Example 1 (35-150mm F2-2.8)
    Focal length 36.0267 74.9717 145.5296
    F number 2.0604 2.6090 2.9089
    Half angle of view 30.9716 15.3720 8.0578
    Image height 21.6330 21.6330 21.6330
  • Example 3 (35-150mm F2.8)
    Focal length 36.0059 74.9901 145.7846
    F number 2.9006 2.8998 2.8998
    Half angle of view 31.1279 15.6292 8.1277
    Image height 21.6330 21.6330 21.6330
  • Example 5 (28-100mm F2.8)
    Focal length 28.8086 49.9831 101.8857
    F number 2.9114 2.9094 2.9097
    Half angle of view 38.4220 22.4917 11.4289
    Image height 21.6330 21.6330 21.6330

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Tamron 17-28mm f/2.8 Di III RXD FE:
B&H Photo /  Amazon / Adorama
Tamron 28-75mm f/2.8 Di III VXD G2 FE:
B&H Photo / Amazon / Adorama
Tamron 28-75mm f/2.8 Di III RXD FE:
Amazon
Tamron 35-150mm f/2-2.8 Di III VXD:
B&H Photo / Amazon / Adorama
Tamron 70-180mm f/2.8 Di III RXD FE:
B&H Photo / Amazon / Adorama
Tamron 28-200mm f/2.8-5.6 Di III RXD FE:
B&H Photo / Amazon / Adorama

Tamron 20mm F/2.8 Di III OSD M1:2(Model F050):
B&H Photo / Amazon / Adorama
Tamron 24mm F/2.8 Di III OSD M1:2(Model F051):
B&H Photo / Amazon / Adorama
Tamron 35mm F/2.8 Di III OSD M1:2(Model F053):
B&H Photo / Amazon / Adorama

via IP Force, digicame-info

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2023 BCN Awards


BCN gave out its 2023 awards, and Sony did really well once again. Sony was the top producer of digital cameras with fixed lenses and came in second for mirrorless interchangeable lens cameras, with Canon coming in on top with 31.7%, followed by sony with 29.4%.

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via BCN

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Sony Savings Sunday


Sirui Anamorphic 1.33x E-Mount Lens Kit (24, 35, and 50mm) Save $200

SLR Magic MicroPrime Cine 21, 35, 50, 75mm Full Frame Lens Kit Save $600

Rokinon 24, 35, 50, 85mm T1.5 Cine DS Save $770

Rokinon 16, 35, 50, 85mm Cine DS Lens Bundle Save $600

SLR Magic MicroPrime Cine 12, 18, 35, and 50mm Super 35/FF Lens Kit Save $800

Tamron 17-28mm f/2.8 Di III RXD FE Save $100:
B&H Photo /  Amazon / Adorama
Tamron 20mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 24mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 35mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama

Voigtlander Heliar-Hyper Wide 10mm f/5.6 ASPH (Save $250):
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Voigtlander Super Wide-Heliar 15mm f/4.5 ASPH III (Save $100):
B&H Photo / Amazon / Adorama
Voigtlander 21mm f/1.4 FE (Save $300):
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Voigtlander Color-Skopar 21mm f/3.5 ASPH (Save $100):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 35mm f/1.4 FE (Save $200):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 40mm f/1.2 FE (Save $300):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 50mm f/1.2 FE (Save $200):
B&H Photo / Amazon / Adorama
Voigtlander APO-LANTHAR 35mm f/2 (Save $200):
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Voigtlander MACRO APO-LANTHAR 65mm f/2 ASPH (Save $150):
B&H Photo / Amazon / Adorama
Voigtlander MACRO APO-LANTHAR 110mm f/2.5 (Save $200):
B&H Photo / Amazon / Adorama

Sigma 100-400mm f/5-6.3 DG DN OS Save $100:
B&H Photo / Amazon / Adorama
Sigma 14-24mm f/2.8 DG DN Art Save $100:
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Sigma 28-70mm F2.8 DG DN Contemporary Save $100:
B&H Photo / Amazon / Adorama
Sigma 35mm F/1.4 DG DN Art Save $100:
B&H Photo / Amazon / Adorama
Sigma 16mm f/1.4 DC DN Save $75:
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Sigma 30mm f/1.4 DC DN Contemporary Save $75:
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Sigma 56mm f/1.4 DC DN Contemporary Save $75:
B&H Photo / Amazon / Adorama
Sigma 150-600mm f/5-6.3 DG DN OS Sports Save $100:
B&H Photo / Amazon / Adorama
Sigma 35mm f/2 DG DN Save $50:
B&H Photo / Amazon / Adorama
Sigma MC-11 Save $75:
B&H Photo / Amazon / Adorama

Other Deals
Memory Card Savings
Power Banks

Battery Banks
Anker PowerCore Speed 20000 PD
PowerCore+26800 PD
other more affordable options

New Apple Mac Pro: B&H Photo
New Apple iPad Pro and More: B&H Photo / Adorama
New Apple iMac Pro: B&H Photo / Adorama
New Apple MBP: B&H Photo / Adorama
New Apple M1: B&H Photo / Amazon / Adorama
MacBook Pro (Savings still available): B&H Photo

Limited time iPad Pro Savings
iPad Pro Bundles: B&H Photo

Software Deals
Luminar Neo & Luminar AI & Luminar 4 & Aurora HDR 2019 (Savings code FUJIADDICT)
ON1 Photo RAW 2023
Photolemur
Picktorial
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Capture One

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