The AstrHori 25mm f/2.8 Macro 2.0-5.0x was announced on Weibo by AstrHori. Its new AstrHori 25mm f/2.8 Macro 2.0-5.0x will be available in December on AstrHori’s Amazon Store.
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Sony Electronics and The Associated Press Complete Testing of Advanced In-Camera Authenticity Technology to Address Growing Concerns Around Fake Imagery
Today, Sony Electronics announces the completion of a second round of testing for Sony’s in-camera authenticity technology with Associated Press. This in-camera digital signature allows for the creation of a birth certificate for images, validating the origin of the content.
Sony’s authenticity technology provides a machine-based digital signature, removing the opportunity for undetected manipulation at the start. The digital signature is made inside the camera at the moment of capture in the hardware chipset. This security feature is aimed at professionals wanting to safeguard the authenticity of their content and provides an extra layer of security to aid news agencies in their fight against falsified imagery.
“While the rapid evolution of generative AI (Artificial Intelligence) brings new possibilities for creative expression, it has also led to growing concern about the impact of altered or manipulated imagery in journalism,” says Neal Manowitz, President and COO of Sony Electronics. “The dissemination of false information and images has real world social impact that brings harm not only to our photojournalist and news agency partners, but to society as a whole. We care deeply about this challenge and are committed to using our resources to help solve it. Through Sony’s work on the steering committee for C2PA (Coalition for Content Provenance and Authenticity), we have helped set the current industry standard for the tracking of editing and manipulation of imagery. Additionally, our in-camera authenticity technology has shown valuable results, and we will continue to push its development towards a wider release.”
“Fake and manipulated images are a major concern for news organizations. Not only do they contribute to mis- and disinformation but ultimately, they erode the public’s trust in factual, accurate imagery,” said David Ake, AP Director of Photography. “We are proud to be working alongside Sony Electronics to create an authentication solution that can help combat this problem.”
Sony and AP’s most recent field test was completed during October of 2023. In this month-long test, both capture authentication and workflow process were evaluated. To accomplish this, Sony partnered with Camera Bits – the company behind the industry standard workflow tool, Photo Mechanic. Alongside Sony and AP, Camera Bits created technology in Photo Mechanic that preserves the camera’s digital signature all the way through the metadata editing process.
“We appreciate the significant challenge that manipulated imagery poses for our partners, and we are highly motivated to play a role in helping solve it,” says Dennis Walker, President and Founder of Camera Bits. “Photo Mechanic has been used by the photojournalism industry for 25 years and continues to evolve as the industry introduces new technology. We are committed to ensuring Photo Mechanic remains a trusted and authentic workflow solution.”
Sony’s new in-camera signature and C2PA authentication is planned for release in a firmware update in the newly announced Alpha 9 III, Alpha 1, and Alpha 7S III in the Spring of 2024.
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Meike will release another AF lens for Sony E, Nikon Z, Fuji X mount the Meike 55mm f/1.4 Auto Focus STM.
Meike 85mm f/1.8 Auto Focus STM: B&H Photo / Amazon
via FujiAddict / Weibo / Asobinet
Sony a9III: B&H Photo / Amazon / Adorama
Sony FE 300mm f/2.8 GM OSS: B&H Photo / Amazon / Adorama
Notice regarding the supply of lens
FE 300mm F2.8 GM OSS “SEL300F28GM” for digital single-lens camera α [E mount]
Thank you for using Sony products.
Orders for the FE 300mm F2.8 GM OSS “SEL300F28GM” for digital single-lens camera α [E mount], which we started accepting orders for from Thursday, November 16, 2023, have far exceeded our expectations. It may take some time for the product to be delivered.
We are currently working hard to respond to customer requests as much as possible, so we appreciate your patience.
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MonsterAdapter is developing a new generation Nikon F mount to Sony E mount electronic lens adapter with autofocus and aperture dual motor built-in: LA-FE2. While retaining most of the functions and advantages of the current LA-FE1 version, the new LA-FE2 can also drive traditional Nikkor AF lenses (commonly known as D Type lenses) released by Nikon since 1987. The new MonsterAdapter LA-FE2 is expected to be launched in 2023. The price and more detailed information will be revealed soon, so stay tuned.
via Nikonrumors
The Sony a7RV and Sony FX30 made Time Magazine’s Best Inventions of 2023 list here.
Sony a7RV B&H Photo / Amazon / Moment / Adorama
With resolution as high as the 61-megapixel sensor in Sony’s line of Alpha mirrorless cameras, focusing can be a challenge. The new Alpha 7R V model features a dedicated AI processing unit, which enables the camera’s autofocus capabilities to process even more data in real time. While most autofocus systems are based on face and eye recognition, the Alpha 7R V is trained to recognize and stably track body movements, even if the subject changes course. It’s not limited to humans, either—it also clocks birds with long necks or intricate head feathers, insects like butterflies and dragonflies, cars and more. – Time
Sony FX30 B&H Photo / Amazon / Adorama
The high-end cameras used to film today’s blockbuster movies can cost upwards of $100,000. But director Gareth Edwards (Rogue One: A Star Wars Story) shot his recently released sci-fi epic, The Creator, primarily on Sony’s FX3. The camera can be purchased at electronics stores for under $4,000, and most viewers won’t see a difference in quality. The FX3 is light and compact, but its real superpower is a dramatically high ISO (the sensitivity of the camera’s ability to capture light), which allowed Edwards to capture difficult night shots without the need for extra lighting. As the director said while promoting the movie, “You can basically film in moonlight.” – Time
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