Category Archives: Press releases

Sony Only Second to Canon on Lensrentals Most Popular Gear Rented in 2017 List

Sony and Canon dominated the overall most popular photography & videography gear of 2017 at lens rentals. It’s pretty safe to say Sony is now solidly #2 overall in the professional market and gaining on Canon. It’s unlikely that they will surpass Canon this year, but it is coming and Nikon is being relegated to […]

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Sony CES 2018 is Coming… Set Your Calendars For Monday, January 8th 5:00 pm PST

Sony is live streaming from CES January 8th 2018 at 5:00 PST or 8:00 EST this year and there might be some exciting announcements. While CES tends to not be a camera-centric event Sony has been trying to keep up with other camera companies lately, which is why the Sony a7RIII was released when it […]

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Sony Continues to Assert 2nd Place Full Frame Position in The World

dc.watch released a rather lengthy article that doesn’t translate very well, about a meeting Sony hosted relating to the growth of Sony cameras and how things are looking up since recovering from the Kumamoto earthquake. Thankfully digicame-info’s summary of the article translates more clearly so we can better understand Sony’s presentation. Domestic share of Sony lens interchangeable full […]

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Sony Photo Plus LiveStream Continues Today

https://www.youtube.com/watch?v=Bu2kNHEmtWU Sony is live streaming at Photo Plus this year, which is great for those of us that cant makes the trip. Be sure to check the Day 3 Sony a7RIII Coverage post today for updates throughout the day and I will update this post with anything interesting I hear while the stream is going. Also, join […]

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Sony Photo Plus LiveStream

https://youtu.be/bTNkSTZKIlE Sony is live streaming a lot of Photo Plus this year, which is great for those of us that cant makes the trip. Be sure to check the Additional Sony a7RIII Coverage (Updated 5:00 PM) post today for updates throughout the day and I will update this post with anything interesting I hear while the stream […]

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Lensrentals: Sony Is Now A More Popular Rental Brand Than Nikon Increasing 22%, While Canon And Nikon Decreased 8% And 10%

Lensrentals gave FStoppers some insight into their 2017 rental request and the results are quite surprising. Canon is still the number one system by far, followed by… Sony, which has surpassed Nikon. Specifically: “Sony is now a more popular rental brand than Nikon.” “Canon lenses were far and away the most popular, taking up 9 of […]

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