Category Archives: Press releases

Sony Announced A Technological Partnership With The NFL

Sony and National Football League Launch New Technology Partnership Sony Electronics – 07/31/2024 Broad-ranging partnership includes expansion of Sony’s Hawk-Eye Innovations’ sports technology, Sony as the official headphones of the NFL and more NEW YORK and SAN DIEGO, July 31, 2024 /PRNewswire/ — The National Football League and Sony announced today a partnership naming Sony as an official technology partner of the NFL, […]

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Sony Tops BCN Sales Rankings Of Mirrorless Cameras in Japan For The First Half of 2024

BCN released its sales rankings in Japan for the first half of 2024. Here are the top brands for each of the different categories (BCN collects real sales data from approximately 40% of the Japanese retailers – this is not a worldwide market share/sales report): Category No.1 manufacturer Sales volume share Digital camera with fixed […]

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Sony Has 32.1% of The Mirrorless Market

The Nikkei published 2023 numbers from Techno System Research stating that Sony currently controls 32.1% of the mirrorless camera market, which is impressive and clearly makes Sony the second-largest camera company right behind Canon. Fujifilm also seems to have grown some while Nikon’s market has shrunk substantially and other has grown some too. Canon 41,2% […]

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Sony Price Increases Coming August 1st

Notice regarding price revisions for some products Sony Marketing Inc. will revise the manufacturer’s shipping prices of some products sold in Japan from August 1, 2024. In light of the recent external environment, which has led to rising raw material costs, manufacturing and logistics costs, etc., we will revise the shipping prices as follows. In […]

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Hoya Data Breach

Hoya the main supplier of optical glass for Viltrox lenses has been hacked and they put out a press release about the data breach which you can read below: April 4, 2024 Company Name: HOYA CORPORATION Representative: Eiichiro Ikeda, President and CEO (Code: 7741, TSE Prime Market) Contact: Corporate Communication Department Telephone:+81-(0)3-6911-4824 IT System Incident in Our […]

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Sony FE 24-50mm f/2.8 G Shipment Date Moved Forward to April 19th

Sony FE 24-50mm f/2.8 G: B&H Photo / Amazon / Adorama The Sony FE 24-50mm f/2.8 G was first expected around May 24th by B&H Photo. Now B&H Photo believes the lens will ship on May 10th, but Sony put out a press release in Japan about moving the date forward to April 19th, which you can read below: Notice […]

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