Author Archives: Louis Ferreira

EXPERIENCE KANDO TRIP 2.0

Sony Opens Up Registration for One-of-a-Kind “Kando Trip” Photography Event Immersive “Kando Trip” Experience will feature extensive educational workshops, shooting opportunities, camera and lens trials and much more SAN DIEGO, Jan 25, 2018 – Sony Electronics, a worldwide leader in digital imaging and the world’s largest image sensor manufacturer, has announced today that they are […]

Posted in Press releases| Leave a comment

DC.Watch Sony G Master Interview (Part 2)

DC.Watch had the opportunity to speak with Sony about their G series of lenses and below you can find some excerpts from part two of the interview. You can find part one here. Since the interview is translated I will do my best to clear up the language. Customers the shoot portraits often assign Eye AF to […]

Posted in Sony Interview| Leave a comment

SonyPixelShiftt2DNG (beta): Convert Sony A7R-III Pixel Shift Files to DNG

SonyPixelShiftt2DNG looks like an interesting solution to the lack of Pixel Shift support in Lightroom and other applications, but I am curious to see how the files perform once combined into the DNG format. You can read the release notes below and download the application here. In order to streamline the workflow with the raw shots […]

Posted in Software, Sony a7RIII| Leave a comment

From Nikon to Canon to Sony: 50 Years of Photojournalism Leading to Sony

David Burnett started his career in photography using Nikon cameras, before selling all of his gear for Canon. Now 40 years later he is dumping Canon for Sony. It sounds like the Sony a9 was a major influence on his decision to dump Canon and even he thinks that he will have plenty of extra frames […]

Posted in Sony a7RIII, Sony a9| 1 Comment

Fixing Sony’s Menus…

Very few will try to defend Sony’s menus and Maarten Heilbron’s video about how to fix them has gone a viral, but beyond his desire to consolidate parts of the menu I don’t agree with his suggestions. Sony’s current left/right navigation allows you to navigate tabs very quickly beyond the pages within them. If Sony were to […]

Posted in Editorial| Leave a comment

Kai 5 Reasons Why You Might Need a New Sony RX0

Kai does his best to say the Sony RX0 isn’t an action camera while testing it as an action camera in this odd video that sounds like a poorly planned out marketing ploy. Generally, I enjoy Kai’s quirky reviews and lists, but Kai’s 5 reasons why video isn’t very clear and he continues comparing the […]

Posted in Sony RX0| Leave a comment