Where Sony’s been and where it’s going at the Sony Kando Trip 2.0 by Luminous Landscape:
- Sony made a commitment 5 years ago to become number one
- Mirrorless lenses have to be designed very differently from DSLR lenses
- The resolution and speed of AF technology in mirrorless is far more advanced than DSLR lenses
- Sony and Fujifilm are leading the way
- The post DSLR world is the true digital age
- The Sony a9 is the first camera to really show off what the true digital age will bring
- Sony has the vast majority of the mobile market
- Sony’s biggest problem right now is producing enough of the sensors that are in demand
- They just celebrated their most profitable year
- Sony wants to continue innovating with their sensors and form factors
- They would like to see publishing become even easier due to the exponential growth of the technology behind it all
- Listening to the customers is key
- Sony has the core technologies today to continue disrupt the future
