Sony Ultra-Wide 16mm F1.8 G Announced

Sony Ultra-Wide 16mm F1.8 G:
B&H Photo / Amazon / Adorama

Sony Electronics Launches the Ultra-Wide 16mm F1.8 G Full-Frame Prime Lens
Compact and Lightweight Design Meets Exceptional Optical Performance

Sony Electronics introduces the 16mm F1.8 G (SEL16F18G), a full-frame E-Mount lens that combines an ultra-wide 16mm focal length with a compact, lightweight build. Delivering high-resolution image quality, smooth bokeh, precise autofocus, and a bright F1.8 aperture, this lens is ideal in a variety of photo and video scenarios including landscapes, architecture, astrophotography, and more.

“At Sony, we are committed to providing creators of all levels with a diverse range of lens options to meet their artistic and technical needs,” said Yang Cheng, Vice President of Imaging Solutions, Sony Electronics Inc. “The 16mm F1.8 G is now the widest prime lens in our G lens lineup and pairs seamlessly with all our latest full-frame Alpha series cameras, as well as the FX3 and FX30 cinema cameras. With 79 E-Mount lenses now available, we are continuing our mission to ensure photographers, filmmakers, and creators have a breadth of high-performing lens options to bring their visions to life.”

Ultra-Wide Performance with Stunning Bokeh
The 16mm F1.8 G is engineered for breathtaking, dynamic perspectives with an ultra-wide 16mm focal length. Its advanced optical construction includes two AA (Advanced Aspherical) elements to ensure razor-sharp resolution across all apertures. A combination of one Super ED (Extra-low Dispersion) glass element and three ED elements effectively suppresses chromatic aberration, delivering edge-to-edge clarity. Additionally, Sony’s optimized coating minimizes flare and ghosting, resulting in stunning image quality even in challenging lighting conditions.

With a bright F1.8 maximum aperture and an 11-blade circular diaphragm, the 16mm F1.8 G produces beautiful, creamy bokeh that enhances subject separation. Its impressive close-up performance allows for a minimum focus distance of just 0.5 ft (0.15 m) with autofocus and a maximum magnification of 0.25x. When using manual focus, these values improve up to 0.43 ft (0.13 m) and 0.30x, enabling unique wide-angle compositions with extraordinary depth.

Powerful Performance in a Compact Form
Through advanced optical engineering, including Sony’s high-precision AA lens elements, the 16mm F1.8 G maintains ultra-wide capabilities in an impressively compact and portable form factor. Measuring just 3 x 3 in (73.8 x 75 mm) and weighing approximately 10.8 oz (304 g), it offers exceptional mobility without compromising image quality. Designed for professionals on the go, this lens excels in capturing expansive landscapes and intricate architectural compositions with precision and clarity.

Fast and Accurate Autofocus
Equipped with two XD (Extreme Dynamic) linear motors, the 16mm F1.8 G delivers rapid, precise autofocus with remarkable tracking performance. A newly developed control algorithm enhances responsiveness while reducing delay and vibration, ensuring smooth, near-silent operation. This makes it an exceptional choice for both stills and video, especially when capturing fast-moving subjects.

Optimized for Stable Video
Designed with videographers in mind, the 16mm F1.8 G minimizes focus breathing for seamless focus transitions. It fully supports the breathing compensation function[i] available in compatible Sony Alpha camera bodies and pairs effortlessly with in-body Active Mode[ii] image stabilization to ensure steady footage, even while shooting handheld or on the move. The lens also features a standard 67mm front filter thread, making it easy to integrate with a wide range of filter accessories. The compact design is ideal for gimbal use.

Intuitive Controls and Reliable Build
The 16mm F1.8 G offers comprehensive manual controls, including a responsive focus ring, customizable focus hold button, focus mode switch, aperture ring, and iris lock switch. The aperture ring allows for tactile exposure adjustments, while the click ON/OFF switch enhances flexibility for both photography and video applications. Built to ensure durability and reliability in challenging environments, the 16mm F1.8 G features a dust- and moisture-resistant design[iii] and a fluorine-coated front element.

Pricing and Availability
The 16mm F1.8 G will be available in April 2025 for approximately $799.99 USD and $1099.99 CAD. It will be sold directly through Sony and at a variety of Sony’s authorized dealers throughout North America.

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Sony FE 400-800mm F6.3-8 G OSS Announced

Sony FE 400-800mm F6.3-8 G OSS:
B&H Photo / Amazon / Adorama

Sony Electronics Unveils Specialty 400-800mm F6.3-8 G OSS Super Telephoto Zoom G Lens: The Furthest Reaching Sony Lens To Date
Full-Frame E-Mount Lens Designed for Birding, Wildlife, and Sports Professionals

Sony Electronics introduces the 400-800mm F6.3-8 G OSS (SEL400800G), its longest-range full-frame E-Mount lens to datei, setting a new benchmark in focal length reach for the Sony mirrorless system. The Sony E-Mount lens lineup previously peaked at 600mm, but the 400-800mm F6.3-8 G OSS extends the focal length to an incredible 800mm for specialty shooting. The additional reach is especially beneficial for birding, wildlife, aerial, and sports photographers seeking long-range lens capabilities.

The 400-800mm F6.3-8 G OSS is designed to provide exceptional image quality and lens control across the entire ultra telephoto zoom range. Its internal zoom mechanism ensures stable handling, while its advanced optical design delivers creamy bokeh and sharp, detailed images. With a fast and accurate autofocus system combined with a durable, versatile build, this lens is a powerful tool ideal for both photographers and videographers documenting far away subjects.

“At Sony, we are dedicated to equipping photographers and videographers with the tools they need to push creative boundaries. The 400-800mm F6.3-8 G OSS is a testament to this commitment, delivering unparalleled reach and reliability as a super telephoto within the G Series lens line-up,” said Yang Cheng, Vice President of Imaging Solutions, Sony Electronics Inc. “By continually expanding our lens offerings, we ensure that Sony mirrorless users have the specialized gear to capture stunning imagery in even the most challenging environments.”

Extended Reach, Bokeh, and Autofocus
As the newest addition to our G lens lineup, the 400-800mm F6.3-8 G OSS is designed for exceptional performance and consistency, even while extended to the furthest focal length. It is the first Alpha lens to offer a super-telephoto range of 400mm to 800mm, delivering unparalleled reach for the Sony Alpha full-frame system. For applications such as birding photography, the 400mm to 800mm zoom range allows photographers to locate subjects at the wide 400mm end before zooming in up to 800mm for tight, detailed shots. For those who need even more reach, the 400-800mm F6.3-8 G OSS is compatible with the 1.4x and 2x teleconvertersii, extending its range up to a staggering 1600mm.

An internal zoom mechanism maintains a balanced length and weight distribution while adjusting focal lengths—enhancing stability and handling. A smooth, responsive zoom ring allows for precise adjustments, while a carefully designed structure helps prevent accidental focal length shifts. In addition, this lens’ zoom ring features a short rotation throw which enables quick zoom adjustments essential for tracking fast-moving subjects in birding, wildlife, and sports photography.

The 400-800mm F6.3-8 G OSS is designed for exceptional optical performance, featuring an 11-blade circular aperture that produces beautifully smooth, creamy backgrounds with stunning bokeh when shooting at a narrow depth of field. Six ED (Extra-low Dispersion) glass elements effectively minimize chromatic aberration, while advanced coatings suppress flare and ghosting, ensuring crisp, high-contrast images even in backlit conditions.

For fast, precise focusing, the lens is equipped with two precision linear motors, enabling seamless tracking that keeps up with the Alpha 9 III’s 120 fpsiii maximum burst speed and up to 240 fps in videoiv. Its quiet operation, focus range switch, and suppressed focus breathing allow for enhanced control and make this lens an excellent choice for both photo and video use.

Enhanced Stability, Control, and Durability
The 400-800mm F6.3-8 G OSS delivers solid support for both handheld and tripod-mounted shooting. Its built-in Optical SteadyShot™ (OSS) image stabilization minimizes shake-induced blur, and when paired with an Alpha camera body featuring in-body stabilization, stability is further enhanced. Durable construction, optimized balance, and a non-removable foot maximize reliability and performance. For tripod use, the tripod mount foot allows quick rotation between horizontal and vertical orientations, offering versatility for various shooting scenarios.

Designed for high-level control and reliability, the lens features three customizable focus hold buttons positioned at 90° increments for easy access in any orientation. Full-time Direct Manual Focus (DMF) automatically engages manual focus when the focus ring is adjusted, allowing for seamless fine-tuning. The redesigned lens hood includes a lock button and filter opening, ensuring effortless operation in any environment.

Additionally, the dust- and moisture-resistantv design enhances durability, while a fluorine-coated front element repels contaminants for easier cleaning.

Pricing and Availability
The 400-800mm F6.3-8 G OSS will be available in March 2025 for approximately $2,899.99 USD and $4,099.99 CAD. It will be sold directly through Sony and at a variety of Sony’s authorized dealers throughout North America.

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7Artisans AF23mm f/1.8 Coming Tomorrow


7Artisans is going to announce the 7Artisans AF23mm f/1.8 tommorow for E/L/Z mounts. I like that this lens comes with an aperture ring and more third-party manufacturers should include them.

7Artisans lenses can be found on B&H Photo and Amazon

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Zeiss OTUS ML 50mm F1.4 and ZEISS OTUS ML 85mm F1.4 Announced

Zeiss OTUS ML 50mm F1.4: B&H Photo / Amazon / Adorama
Zeiss OTUS ML 85mm F1.4: B&H Photo / Amazon / Adorama

Zeiss announced the Zeiss OTUS ML 50mm F1.4 and ZEISS OTUS ML 85mm F1.4 as expected.

Web Reviews / Hands-0n / Previews / Etc…

Video Reviews / Hands-0n / Previews / Etc…

https://www.youtube.com/watch?v=X-s6AgCLXFY

Official Video Reviews / Hands-0n / Previews / Etc…

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Sigma 300-600mm F4 DG OS | Sports Announced


Sigma 300-600mm F4 DG OS | Sports (Preorder):
B&H Photo / Amazon

Sigma Corporation is pleased to announce the launch schedule of the Sigma 300-600mm F4 DG OS | Sports.
・Ultra-telephoto zoom lens with the optical performance and brightness of a prime lens
・High-speed autofocus and powerful optical stabilization to never miss a decisive moment
・Exceptional quality, functionality and features of the flagship of the Sigma’s Sports line

Launch: April 2025
Supplied accessories: Case LS-598SEL, Lens Hood LH1615-01, Tripod Socket TS-171, Cover Lens Cap LC-598E, Rear Cap LCR III, Shoulder Strap, Drop In Filter Holder RFH-21
Available mount: L-Mount, Sony E-mount

* Product appearance and specifications are subject to change.
* L-Mount is a registered trademark of Leica Camera AG.
* This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation.

#Sigma #Sigma300600mmSports #SigmaSports #SigmaSportsZoom #SigmaDG

Superior optical performance and agility for professionals:
The innovative Sigma 300-600mm F4 DG OS | Sports combines the power of a prime lens with the freedom to zoom
The Sigma 300-600mm F4 DG OS | Sports is a revolutionary large-aperture ultra-telephoto zoom lens that delivers all the convenience and versatility of a zoom lens with the superior optical performance of an ultra-telephoto prime lens. With the Sigma 300-600mm F4 DG OS | Sports, photographers can move freely between focal lengths of 300mm and 600mm without changing lenses. The fast and precise AF performance of its High-response Linear Actuator (HLA) and 5.5 stops of optical stabilization at 600mm make the Sigma 300-600mm F4 DG OS | Sports a powerful choice for the challenges of sports, action and wildlife photography, where situations change quickly and the opportunity for the perfect photo lasts only a few moments. Featuring a magnesium alloy body, thermal insulation paint and a number of additional features such as the newly added function ring, the Sigma 300-600mm F4 DG OS | Sports has been designed to support professionals achieve their best shots.

* Based on CIPA guidelines. (Measured at a focal length of 600mm with a 35mm full-frame camera)

[Key specifications]
Lens construction: 28 elements in 21 groups (6 FLD, 1 SLD)
Angle of View: 8.2-4.1°
Number of Diaphragm Blades : 13 (Rounded Diaphragm)
Minimum Aperture : F22
Minimum Focusing Distance: 280cm(W) – 450cm(T) / 110.3in.(W) – 177.2in.(T)
Maximum Magnification Ratio: 1:6 at f=470mm
Filter Size: φ40.5mm (Rear)
Maximum Diameter x Length: φ167.0mm x 467.9mm / φ6.6in. x 18.4in.
Weight: 3,985g / 140.6oz.

* The figures below are for the L-Mount version.

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Sigma 16-300mm F3.5-6.7 DC OS | Contemporary Announced


Sigma 16-300mm F3.5-6.7 DC OS | Contemporary (Preorder):
B&H Photo / Amazon

Sigma Corporation is pleased to announce the launch schedule of the Sigma 16-300mm F3.5-6.7 DC OS | Contemporary.
・Wide-angle, super-telephoto and close-up photography all in one lens
・High-speed autofocus and image stabilization for effortless shooting with reliable results
・Uncompromising optical quality that redefines the standard for super-zoom performance

Launch:
L-Mount, Sony E-mount / April 2025
FUJIFILM X Mount, Canon RF Mount / May 2025
Supplied accessories: Lens Hood LH706-03, Front Cap LCF-67 IV, Rear Cap LCR III, Pouch
Available mount: L-Mount, Sony E-mount, FUJIFILM X Mount, Canon RF Mount

* Product appearance and specifications are subject to change.
* L-Mount is a registered trademark of Leica Camera AG.
* This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation.
* This product is developed, manufactured and sold under license from Canon Inc.

#Sigma #Sigma16300mmContemporary #SigmaContemporary #SigmaContemporaryZoom #SigmaDC

Sigma presents the world’s first*1 mirrorless lens with an approximate zoom ratio of 18.8x. Powerful yet portable, the 16-300mm F3.5-6.7 DC OS | Contemporary delivers outstanding results in any situation.
The all-new Sigma 16-300mm F3.5-6.7 DC OS | Contemporary features an 18.8x zoom ratio, the world’s largest*1 for an APS-C format mirrorless lens. Covering the entire range from wide-angle to super-telephoto, this extremely versatile lens brings the full range of photographic subjects within reach, from landscapes and portraits to wildlife and sports photography.

With a maximum magnification ratio of 1:2, the 16-300mm F3.5-6.7 DC OS | Contemporary captures detailed close-ups with ease. Its HLA (High-response Linear Actuator) motor provides exceptionally fast, smooth and accurate autofocus – ideal for fast-moving subjects such as birds and aircraft. The lens offers 6 stops of image stabilization at the wide end and 4.5 stops*2 at the telephoto end, helping photographers achieve blur-free results even at longer focal lengths and in low light.

This ultra versatile all-in-one zoom is the perfect tool for creative photographers who want to work in a wide range of photographic genres.

*1 As an AF compatible interchangeable lens exclusively for mirrorless, as of February, 2025 by Sigma.
*2 Based on CIPA guidelines. (Measured at a focal length of 16mm and 300mm using an APS-C camera)

[Key specifications]
Lens construction: 20 elements in 14 groups (1 FLD, 4 SLD, 4 aspherical elements)
Angle of View: 83.2-5.4°
Number of Diaphragm Blades: 9 (Rounded Diaphragm)
Minimum Aperture: F22-45
Minimum Focusing Distance: 17cm(W) – 105cm(T) / 6.7in.(W) – 41.4in.(T)
Maximum Magnification Ratio: 1:2 at f=70mm
Filter Size: φ67mm
Maximum Diameter x Length: φ73.8mm x 121.4mm / φ2.9in. x 4.8in.
Weight: 615g / 21.7oz.

* The figures below are for the L-Mount version.

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