Updated Release Dates For The Renewed I Series For Sony E-mount and Shortages Announced


Sigma Corporation is pleased to announce the release dates for the renewed I series for Sony E-Mount, originally announced on February 24, 2025.

Release date: December 11th, 2025

■ Sigma 35mm F2 DG | Contemporaryfor Sony E-mount (Black)
■ Sigma 50mm F2 DG | Contemporaryfor Sony E-mount (Black)

Release date: January 22th, 2026

Sigma 20mm F2 DG | Contemporaryfor Sony E-mount (Black)
■ Sigma 45mm F2.8 DG | Contemporaryfor Sony E-mount (Black)
■ Sigma 65mm F2 DG | Contemporaryfor Sony E-mount (Black)
■ Sigma 90mm F2.8 DG | Contemporaryfor Sony E-mount (Black)

Release date: February 19th, 2026

Sigma 17mm F4 DG | Contemporaryfor Sony E-mount (Black)
Sigma 24mm F2 DG | Contemporaryfor Sony E-mount (Black)
■ Sigma 24mm F3.5 DG | Contemporaryfor Sony E-mount (Black)

Apology regarding the supply status of the Sigma 35mm F2 DG | Contemporary and
Sigma 50mm F2 DG | Contemporary (for Sony E-mount)
Thank you for your continued patronage of Sigma products. We have received more orders than we expected for the Sigma 35mm F2 DG | Contemporary and Sigma 50mm F2 DG | Contemporary (both for Sony E-mount), scheduled for release on Thursday, December 11, 2025. As a result, production is unable to keep up with demand. As a result, some customers may experience delays in receiving their products. We apologize for any inconvenience this may cause to customers and related parties who have been waiting for the products. We are currently working hard to ensure production is completed, so please be patient and wait a little longer. We appreciate your continued patronage of our company and our products.

Note
■ Sigma 35mm F2 DG | Contemporary (Black)
Product code: Sony E-mount (black): 00-85126-94183-3

■ Sigma 50mm F2 DG | Contemporary (Black)
Product code: Sony E-mount (black): 00-85126-94185-7

Posted in 3rd Party Lens| Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 17 Comments

Tamron 17-28mm f/2.8 Di III RXD FE Discontinued Abroad and On Sale In The US


Tamron 17-28mm f/2.8 Di III RXD FE: B&H Photo /  Amazon / Adorama

The Tamron 17-28mm f/2.8 Di III RXD FE is a great lens for the price, along with the whole Tamron lineup for E-mount at this time, but it is being discontinued, according to Map Camera. The lens is currently on sale in the US, so now is the time to buy if you want to get one before they disappear. We do not have any clues about a Tamron 17-28mm f/2.8 Di IV RXD FE coming at this time.

via Map Camera

Posted in 3rd Party Lens| Tagged , , , , , , , , | 12 Comments

Sony LCR-ESB Rain Cover Announced


Sony LCR-ESB Rain Cover S: B&H Photo
Sony LCR-ESB Rain Cover L: B&H Photo

Sony Electronics Inc. has recently announced two new protective accessories designed for dependable performance in demanding field conditions: the LCRE Series Rain Cover, available in large and small sizes and in black or white, and the LCS Lens Soft Carrying Case Series for super-telephoto and telephoto lenses. Engineered for outdoor creators, the new accessories offer fast setup, robust environmental protection, and carry-ready portability for a wide range of Sony Alpha™ system users.

The LCRE Series Rain Cover provides extended weather resistance with a breathable, water-repellent material that helps protect cameras and lenses during rain or snow. Its quick-attach fastening strap enables rapid deployment when weather changes suddenly, and the integrated pouch allows for compact storage. A fitted eyepiece interface and transparent rear window support clear viewing of the EVF and LCD monitor while maintaining access to essential controls.

Complementing the rain cover, the LCS Lens Soft Carrying Case Series (LCS-LTL / LTM / LTS) is a lightweight, conical soft case designed specifically for Sony’s super-telephoto and telephoto lenses. Available in three sizes, the case features a wide double-zipper opening for easy lens removal, an internal anti-drop strap for added security, and multiple strap configurations for hand, shoulder, or crossbody carry. Its compact, protective construction helps shield lenses from dust, scratches, and impacts during transport.

Pricing and Availability

  • The LCRE Rain Cover (Large and Small; Black and White) will be available in December 2025 for approximately $189.99 USD / CA$269.99.
  • The LCS Lens Soft Carrying Case Series will be available in December 2025 at approximately $249.99 USD / CA$349.99 (LTL), $239.99 USD / CA$339.99 (LTM), and $229.99 USD / CA$319.99 (LTS).
  • They will be sold directly through Sony and authorized Sony dealers throughout North America.

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Sony a7C R, a7C II, ZV-E10M2, and ZV-E1 Firmware Updates Released


Sony a7CR:
B&H Photo / Amazon / Moment / Adorama
Sony a7CII:
B&H Photo / Amazon / Moment / Adorama
Sony ZV-E10II:
B&H Photo / Amazon / Adorama
Sony ZV-E1:
B&H Photo / Amazon / Adorama

Sony released firmware updates for the a7C R, a7C II, ZV-E10M2, and ZV-E1. All of the updates have the same benefits and improvements.

Benefits and Improvements

  • Fixes an issue where the battery level warning or “Battery exhausted.” message may still appear even after charging
  • Fixes an issue where the camera may fail to power on after turning the power OFF during a USB streaming connection
  • Improves the operational stability of the camera

Sony Alpha 7C R firmware version 2.01 Download Here

Sony Alpha 7C II firmware version 2.01 Download Here

Sony ZV-E10M2 firmware version 1.02 Download Here

Sony ZV-E1 firmware version 2.02 Download Here

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Posted in Firmware updates, Sony a7CII, Sony a7CR, Sony ZV-E1, Sony ZV-E10| 29 Comments

New Zeniko Flash Products

Zeniko has released some interesting compact flash products, and they have even created an arm to be used with the most compact lights they make. These lights are all dumb flashes so they will only sink at your camera’s max flash sync speed since they do not have any of the proprietary secret sause that allows for HSS. Above, you can see the Zeniko ZA-12, and below you can see the Zeniko ZF08, Zeniko ZF04, and Zeniko FM01.

Zeniko ZA-12: Amazon

  • 【Retro Mini Design】Retro mini flash with classic design, ultra-lightweight for travel. Manual or auto modes for versatile shooting.
  • 【Wide Compatibility】Universal single-contact hot shoe for Fujifilm XM5/XT3, Sony A7M3, Ricoh GR3/4. Plug-and-play design, stable performance across brands.
  • 【7-Level Power Control】7 power levels (1/1 to 1/128) for macro shots, large scenes, or creative effects. Dial in brightness with ease.
  • 【2.5s Fast Recycle】Rapid recycling time (400 full-power flashes per charge) for continuous shooting
  • 【Natural Xenon Light】True 5600K color temperature (95+ CRI) for lifelike colors & long-lasting performance

Zeniko ZF08: Amazon

  • Please note, the hot shoe contact of these six camera brands must match the examples shown in the image. Be sure to carefully review the hot shoe contact examples in the image before purchasing to ensure compatibility. Zeniko ZF08 mini manual flash is NOT compatible with Sony ZV-1F, A9III, A99, A77, A350. NOT compatible with Fuji X-A3, X100F, X100T.
  • Please note: When used with larger lenses or lens hoods, there is a chance of shadows appearing on your subject due to the flash’s positioning. To achieve optimal results, we recommend pairing this flash with smaller lenses.
  • [Adjustable Flash]Zeniko ZF08 mini flash for camera has five adjustable flash power options: full power flash output 1/1, 1/2 output, 1/4 output,1/8 output, and 1/16 output(Can shoot continuously),the Color Temperature is Approximately 6500K.
  • [Pocket Size] Weighing just 36g and fitting in the palm of your hand, the ZENIKO ZF08 mini speedlite is easy to slip into your pocket or mount on your camera .Aviation aluminum material, metal shell splicing retro leather pattern, exquisite retro design.
  • [Universal Hot Shoe Mount]Zeniko ZF08 mini camera flash with Single-contact universal hot shoe interface, suitable for most cameras on the market,fit for Fuji XT5, for Canon R8, for Nikon Z30, for Sony ZV1 A7M4 A6700, for Leica Q3 Camera …
  • [Full Power Flashes]Zeniko ZF08 small camera flash Built in 470mAh lithium battery, 0.1-2.5s return time, full power flash speed can reach 440 times or more. With its automatic sleep mode ,it powers off after 30 minutes of inactivity to conserve energy.
  • [<3s Fast Recycling]Zeniko ZF08 speedlite flash with a rapid recharge time of just 3s at full power level,the ZF series is always ready to fire.Stay in the moment and capture every spark of creativity without delay .
  • [Type-C fast Charging] Zeniko ZF08 mini flash equipped with a built in lithium battery,it supports fast and convenient Type-C charging.No need to carry extra batteries-simply recharge with a power bank or adapter.fully charged in 70 min,it’s always ready when inspiration strikes.

Zeniko ZF04: Amazon

  • Please note, the hot shoe contact of these six camera brands must match the examples shown in the image. Be sure to carefully review the hot shoe contact examples in the image before purchasing to ensure compatibility. Zeniko ZF04 mini manual flash is NOT compatible with Sony ZV-1F, A9III, A99, A77, A350. NOT compatible with Fuji X-A3, X100F, X100T.
  • Please note: When used with larger lenses or lens hoods, there is a chance of shadows appearing on your subject due to the flash’s positioning. To achieve optimal results, we recommend pairing this flash with smaller lenses.
  • [Adjustable Flash]Zeniko ZF04 mini flash for camera has two adjustable flash power options: full power flash output 1/1, 1/2 output,the Color Temperature is Approximately 6500K.
  • [Pocket Size] Weighing just 20g and fitting in the palm of your hand, the ZENIKO ZF04 mini speedlite is easy to slip into your pocket or mount on your camera .Aviation aluminum material, metal shell splicing retro leather pattern, exquisite retro design.
  • [Universal Hot Shoe Mount]Zeniko ZF04 mini camera flash with Single-contact universal hot shoe interface, suitable for most cameras on the market,fit for Fuji XT5, for Canon R8, for Nikon Z30, for Sony ZV1 ZV e10 A7M4 A6700, for Leica Q3 Camera …
  • [Full Power Flashes]Zeniko ZF04 mini camera flash Built in 125mAh lithium battery, 0.1-2.5s return time, full power flash speed can reach 372 times or more. With its automatic sleep mode ,it powers off after 30 minutes of inactivity to conserve energy.
  • [<3s Fast Recycling]Zeniko ZF04 speedlite flash with a rapid recharge time of just 3s at full power level,the ZF series is always ready to fire.Stay in the moment and capture every spark of creativity without delay .
  • [Type-C fast Charging] Zeniko ZF04 mini flash equipped with a built in lithium battery,it supports fast and convenient Type-C charging.No need to carry extra batteries-simply recharge with a power bank or adapter.fully charged in 40 min,it’s always ready when inspiration strikes.

Zeniko FM01: Amazon

  • [Mini Flash Optimized‌] Designed for ZENIKO ZF04/ZF08 ,Godox IM20 IM30 IM22 and similar single-contact flashes under 78g (2.75 oz).
  • [No TTL/HSS Limitation‌] Note: Does not support TTL or high-speed sync functionality.
  • [20-38cm Smart Height Adjustment System‌] The folding riser elevates your flash vertically from 20cm (7.9in) to 38cm (15in), effectively avoiding lens obstruction, especially for wide-angle lenses (24-70mm).
  • [360° Smooth Angle Adjustment‌] Features an aerospace-grade aluminum pivot for seamless tilt adjustment (-45° to +90°), enabling professional bounce flash and side lighting techniques.

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Posted in Accessories| Tagged | 65 Comments

Sony Savings Sunday Holiday Deals


Sony A1 (Save $500 + $50 Cash Back):
B&H Photo / Amazon / Moment / Adorama
Sony a7RV (Save $900 + $50 Cash Back):
B&H Photo / Amazon / Moment / Adorama
Sony a7RIV (Save $700 + $50 Cash Back):
B&H Photo / Amazon / Adorama
Sony a7IV (Save $700 + $50 Cash Back):
B&H Photo / Amazon / Adorama
Sony a7CR (Save $200 + $50 Cash Back):
B&H Photo / Amazon / Moment / Adorama
Sony a7CII (Save $200 + $50 Cash Back):
B&H Photo / Amazon / Moment / Adorama
Sony a7SIII ($50 Cash Back):
B&H Photo / Amazon / Moment / Adorama
Sony a6700 (Save $100 + $50 Cash Back):
B&H Photo / Amazon / Adorama
Sony a6400 (Save $100)::
B&H Photo / Amazon / Adorama
Sony FX30 (Save $300 + $50 Cash Back):
B&H Photo / Amazon / Adorama
Sony ZV-E10II (Save $100):
B&H Photo / Amazon / Adorama
Sony ZV-E10 (Save $100):
B&H Photo / Amazon / Adorama
Sony ZV-1F (Save $100):
B&H Photo / Amazon / Adorama

Lenses
Sony FE 12-24mm f/2.8 GM Save $100:
B&H Photo / Amazon / Adorama
Sony 16-35mm f/4.0 PZ FE Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24-70mm f/2.8 GM Save $200:
B&H Photo / Amazon / Adorama
Sony Zeiss Vario-Tessar T* FE 24-70mm f/4 ZA OSS Save $200:
B&H Photo / Amazon / Adorama
Sony 24-105mm f/4 Save $200:
B&H Photo / Amazon / Adorama
Sony FE 70-200mm f/2.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24-240mm f/3.5-6.3 OSS Save $100:
B&H Photo / Amazon / Adorama
Sony FE 70-300mm f/4.5-5.6 G OSS Save $100:
B&H Photo / Amazon / Adorama
Sony FE 100-400mm F4.5–5.6 GM OSS Save $100:
B&H Photo / Amazon / Adorama
Sony 200-600mm FE Save $100:
B&H Photo / Amazon / Adorama

Sony FE 14mm f/1.8 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 20mm f/1.8 G Save $100:
B&H Photo / Amazon / Adorama
Sony 24mm f/1.4 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24mm f/2.8 G Save $50:
B&H Photo / Amazon / Adorama
Sony 35mm f/1.4 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 35mm f/1.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 40mm f/2.5 G Save $50:
B&H Photo / Amazon / Adorama
Sony FE 50mm f/1.2 GM Save $100:
B&H Photo / Amazon /Adorama
Sony Zeiss Sonnar T* FE 55mm f/1.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 50mm f/2.5 G Save $50:
B&H Photo / Amazon / Adorama
Sony FE 85mm F1.8 Save $50:
B&H Photo / Amazon / Adorama

Sony E 11mm f/1.8 Save $50:
B&H Photo / Amazon / Adorama
Sony E 15mm F1.4 G Save $100:
B&H Photo / Amazon / Adorama
Sony E 16-55mm F2.8 G Save $100:
B&H Photo / Amazon / Adorama
Sony E 35mm f/1.8 OSS Save $50:
B&H Photo / Amazon / Adorama
Sony E 70-350mm f/4.5-6.3 G OSS Save $100:
B&H Photo / Amazon / Adorama

Sony E PZ 10-20mm F4.0 G OSS Save $100:
B&H Photo / Amazon / Adorama
Sony E PZ 18-105mm f/4 G OSS Save $100:
B&H Photo /Amazon/Adorama


Tamron Lenses
Tamron 17-28mm f/2.8 Di III RXD FE Save $200:
B&H Photo /  Amazon / Adorama
Tamron 17-50mm f/4 Di III VXD Save $150:
B&H Photo / Amazon / Adorama
Tamron 18-300mm f/3.5-6.3 Di III-A VC VXD Save $100
B&H Photo / Amazon
Tamron 28-75mm f/2.8 Di III VXD G2 Save $200:
B&H Photo / Amazon / Adorama
Tamron 28-200mm f/2.8-5.6 Di III RXD Save $100
B&H Photo / Amazon
Tamron 35-150mm f/2-2.8 Di III VXD Save $100:
B&H Photo / Amazon / Adorama
Tamron 70-180mm f/2.8 Di III RXD FE G2 Save $100:
B&H Photo / Amazon / Adorama
Tamron 50-400mm f/4.5-6.3 Di III VC VXD Save $200
B&H Photo / Amazon
Tamron 150-500mm f/5-6.7 Di III VC VXD Save $200
B&H Photo / Amazon

Tamron 20mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 24mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 35mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama

Sigma Lenses
SIGMA 28-70mm f/2.8 DG DN Contemporary Save $50:
B&H Photo / Amazon / Adorama
Sigma 16mm F1.4 DC DN | Contemporary Save $60
B&H Photo / Amazon / Adorama
Sigma 30mm F1.4 DC DN | Contemporary Save $110
B&H Photo / Amazon / Adorama
Sigma 56mm F1.4 DC DN | Contemporary Save $100
B&H Photo / Amazon / Adorama

Other Deals
Memory Card Savings
Power Banks
Storage
Smallrig

Battery Banks
affordable options


New Apple M2/M3 Ultra: B&H Photo / Amazon
New Apple M4: 
B&H Photo / Amazon
New Apple M5: B&H Photo / Amazon
New Apple Mac Pro:
 B&H Photo
New Apple iPad Pro and More: B&H Photo / Adorama
New Apple MBP: B&H Photo / Amazon
MacBook Pro (Savings still available): B&H Photo

Airpod/Airpod Pro/Max Savings: B&H Photo / Amazon

Software Deals
Luminar Neo & Aurora HDR 2019 (Savings code FUJIADDICT)
ON1 Photo RAW 2025
ON1 PhotoKeyword AI
ON1 Sky Swap AI
ON1 Photo Resizer AI
ON1 NoNoise AI
ON1 Portrait AI
ON1 HDR
Picktorial
TopazLabs
Capture One

Posted in Deals| 53 Comments