Sony Savings Sunday Deals Ending Tonight at Midnight

By Louis Ferreira | Published: October 12, 2025


Sony A1 (Save $500):
B&H Photo / Amazon / Moment / Adorama
Sony a7RV (Save $400):
B&H Photo / Amazon / Moment / Adorama
Sony a7RIV (Save $400):
B&H Photo / Amazon / Adorama
Sony a7IV (Save $500):
B&H Photo / Amazon / Adorama
Sony a7CR (Save $200):
B&H Photo / Amazon / Moment / Adorama
Sony a7CII (Save $200):
B&H Photo / Amazon / Moment / Adorama
Sony a7SIII (Save $300):
B&H Photo / Amazon / Moment / Adorama
Sony a6700 (Save $200):
B&H Photo / Amazon / Adorama
Sony FX30 (Save $200):
B&H Photo / Amazon / Adorama

Lenses
Sony FE 12-24mm f/2.8 GM Save $100:
B&H Photo / Amazon / Adorama
Sony 16-35mm f/4.0 PZ FE Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24-70mm f/2.8 GM Save $200:
B&H Photo / Amazon / Adorama
Sony Zeiss Vario-Tessar T* FE 24-70mm f/4 ZA OSS Save $200:
B&H Photo / Amazon / Adorama
Sony 24-105mm Save $200:
B&H Photo / Amazon / Adorama
Sony FE 70-200mm f/2.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24-240mm f/3.5-6.3 OSS Save $100:
B&H Photo / Amazon / Adorama
Sony FE 70-300mm f/4.5-5.6 G OSS Save $100:
B&H Photo / Amazon / Adorama
Sony FE 100-400mm F4.5–5.6 GM OSS Save $100:
B&H Photo / Amazon / Adorama
Sony 200-600mm FE Save $100:
B&H Photo / Amazon / Adorama

Sony FE 14mm f/1.8 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 20mm f/1.8 G Save $100:
B&H Photo / Amazon / Adorama
Sony 24mm f/1.4 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 24mm f/2.8 G Save $50:
B&H Photo / Amazon / Adorama
Sony 35mm f/1.4 GM Save $100:
B&H Photo / Amazon / Adorama
Sony FE 35mm f/1.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 40mm f/2.5 G Save $50:
B&H Photo / Amazon / Adorama
Sony FE 50mm f/1.2 GM Save $100:
B&H Photo / Amazon /Adorama
Sony Zeiss Sonnar T* FE 55mm f/1.8 Save $100:
B&H Photo / Amazon / Adorama
Sony FE 50mm f/2.5 G Save $50:
B&H Photo / Amazon / Adorama
Sony FE 85mm F1.8 Save $50:
B&H Photo / Amazon / Adorama

Sony E 11mm f/1.8 Save $50:
B&H Photo / Amazon / Adorama
Sony E 15mm F1.4 G Save $100:
B&H Photo / Amazon / Adorama
Sony E 16-55mm F2.8 G Save $100:
B&H Photo / Amazon / Adorama
Sony E 35mm f/1.8 OSS Save $50:
B&H Photo / Amazon / Adorama
Sony E 70-350mm f/4.5-6.3 G OSS Save $100:
B&H Photo / Amazon / Adorama

Sony E PZ 10-20mm F4.0 G OSS Save $100:
B&H Photo / Amazon / Adorama
Sony E PZ 18-105mm f/4 G OSS Save $100:
B&H Photo /Amazon/Adorama

Posted in Deals| 13 Comments

Viltrox 50mm f/1.4 Pro Coming October 15th

By Louis Ferreira | Published: October 11, 2025


Viltrox 85mm f/1.4 Pro FE: B&H Photo / Amazon
Viltrox 27mm f/1.2: B&H Photo / Amazon / Adorama
Viltrox 75mm f/1.2: B&H Photo / Amazon / Adorama

The Viltrox 50mm f/1.4 Pro was first seen a few months ago. Since then, we now have the official release date of Viltrox’s second full-frame lens, following the Viltrox 85mm f/1.4 Pro FE. Viltorx also makes two APS-C Pro lenses the Viltrox 27mm f/1.2 and Viltrox 75mm f/1.2, which are excellent.

Posted in 3rd Party Lens| Tagged , | 12 Comments

TTArtisan 17mm F4 ASPH. Tilt-Shift Announced

By Louis Ferreira | Published: October 10, 2025


TTArtisan 17mm F4 ASPH. Tilt-Shift has been announced for E-mount and is available via Amazon or directly.

  • Ultra-Wide 17mm Perspective – Perfect for Architecture & Landscape Photography
  • Tilt ±8° & Shift ±8mm – Corrects Perspective Distortion with Precision
  • 360° Rotation (15° Click Stops) – Flexible Composition at Multiple Angles
  • Ultra-Large Image Circle (Φ64mm) – larger than that of medium format lense
  • All-Metal Body with Clicked Aperture Ring – Built for Professional Durability
  • 17 Elements in 11 Groups – Sharp, Clear & Detailed Rendering
  • Closest Focus Distance: 0.3m | Manual Focus
  • Weight: Approx. 1051–1056g

Posted in 3rd Party Lens| Tagged , , | 6 Comments

Sirui Aurora 35mm f/1.4 Formally Announced

By Louis Ferreira | Published: October 9, 2025


Sirui Aurora 35mm f/1.4: B&H Photo

The Sirui Aurora 35mm f/1.4 was first listed on B&H Photo early here, but it was formally announced today. This lens features a full-frame design and is also compatible with the E-Mount system.

With its bright f/1.4 aperture and “true to sight” focal length, the Sony E Aurora 35mm f/1.4 Lens from Sirui is a classic wide-angle prime lens with a compact and lightweight design. The versatile focal length suits everything from street shooting to landscape and documentary subjects, and the fast maximum aperture excels in low-light and for controlling depth of field.



Posted in 3rd Party Lens| Tagged , , , | 13 Comments

Potential Sony a7V Registration Found

By Louis Ferreira | Published: October 8, 2025


A new registration in Thailand has been found, which is believed to be for the Sony a7V. However, there is a small chance that this registration is for a new line, as some Sony cameras have different designations for manufacturing in other countries. The current Sony A7IV is manufactured in Thailand, so this is likely the Sony a7V.

via dclife.jp 

Posted in Sony a7V| 11 Comments

Amazon Prime Day is Here Again With New Savings

By Louis Ferreira | Published: October 7, 2025


Amazon Prime Day is here and there are many savings to take advantage of, and as usual, I will add to this list throughout the day as I find more. Please shop through our links throughout the day to support the site. Your support counts whether it is through a general link to Prime Day savings or something specific.

Storage and Memory Cards

WANDRD

Batteries, Battery Banks, and Chargers

Accessories

Apple

Lenses

Posted in Deals| 18 Comments