AstrHori AF 85mm f/1.8 II Announced


The AstrHori AF 85mm f/1.8 has been officially announced, and it is now available from B&H Photo.

Key Features
  • Full-Frame | f/1.8 to f/16
  • Fast-Aperture Portrait Lens
  • Two Extra-Low Dispersion Elements
  • Two High Refraction Elements
  • 10 Elements in 7 Groups
  • 11-Blade Diaphragm
  • AF/MF Switch
  • Customizable Function Button
  • Electronic Contacts & Aperture Selection
  • USB Port for Firmware Updates



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Save $900 Off The Sony a7RV and $700 Off The Sony a7IV


Sony a7IV Save $700:
B&H Photo / Amazon / Adorama
Sony a7RV Save $900
B&H Photo / Amazon / Moment / Adorama

Sony is offering big savings on two of its best cameras, the Sony a7RV and Sony a7IV. These prices are almost as good as we used to see before the tariffs rolled out.

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Posted in Deals, Sony a7IV, Sony a7RV| 21 Comments

New Yongnuo 50mm f/1.8S DF Full Frame Announced


The Yongnuo 50mm f/1.8S DF was announced, and it is currently listed on Amazon. This lens should not be confused with the old APS-C lens that has been out for a long time now.

Specification:

  • Double Fn function keys for easy operation
  • Compact and lightweight, elaborately manufactured, the maximum diameter and length is 68*85mm, and the net weight is about 395g, the main shell adopts the aviation aluminum alloy , anodized surface and sandblasting process, which makes the appearance look exquisite and high-quality,also effectively improving the corrosion and wear resistance.
  • The lens mount is equipped with a dustproof and waterproof rubber ring.
  • Equipped with AF/MF focus mode switch
  • Equipped with quiet DSM
  • F1.8 large aperture, with 11 optical lenses in 8 groups, nano-multilayer coating
  • Equipped with aspherical lens
  • Equipped with low-dispersion lens
  • 9 circular aperture blades, it can also take pictures with 18 starburst effects if the aperture is appropriately reduced.
  • USB firmware upgrade, equipped with a USB Type-C interface.
  • Metal bayonet, gold-plated contacts

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Tamron 25-200mm f/2.8-5.6 G2 Model A075l Announced


Tamron 25-200mm F2.8-5.6 G2: B&H Photo

TAMRON announces the launch of the evolved G2 All-in-One 8x Zoom, 25-200mm F2.8-5.6 G2 (Model A075) for Sony E-mount Full-Frame Mirrorless
October 21, 2025 – Tamron Co., Ltd. (President & CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the launch of the 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075), an all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras on November 20, 2025.

PRODUCT NAME25-200mm F/2.8-5.6 Di III VXD G2 (Model A075)
For Sony E-mount
DATE OF LAUNCHNovember 20, 2025

Product Overview
The TAMRON 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) is the successor to the highly acclaimed 28-200mm F/2.8-5.6 Di III RXD (Model A071), reborn as an advanced 2nd-generation “G2” model. As the originator of modern all-in-one zoom lenses, TAMRON celebrates its 75th anniversary with this new cutting-edge lens. The new G2 model maintains its compact size while expanding the wide end from 28mm to 25mm and preserving the 200mm telephoto range. It offers improved image quality and faster, more precise autofocus powered by TAMRON’s VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism. With a maximum magnification ratio of 1:1.9 at the 25mm wide end, the lens also provides half-macro shooting. Combining portability with uncompromising performance, this next-generation all-in-one zoom lens supports creative expression for everyone from beginners to professionals. Experience the full potential of an all-in-one zoom, reimagined.

Product Features
1. Advanced 2nd-Generation All-in-One Zoom — The 25-200mm F2.8-5.6 G2
2. Compact All-in-One Zoom Lens Excels at Everything from Everyday Moments to Expressing Your Creativity
3. Exceptional Image Quality — Captures Every Detail
4. Fast, Precise VXD Autofocus — Great for Capturing Sports and Pets in Motion
5. Outstanding Close-Up Performance with 1:1.9 Magnification — Enjoy Half-Macro Shooting
6. Compatible with TAMRON Lens Utility™ Software for Easy Customization
7. Comfortable Ergonomic Design for Ease of Use
       - Enhanced Exterior Surface
       - Smooth and User-Friendly Zoom and Focus Rings
8. Unified 67mm Filter Size

Specifications

ModelA075
Focal Length25-200mm
Maximum ApertureF2.8-5.6
Angle of View (diagonal)81°44′- 12°21′ (for full-frame mirrorless format)
Optical Construction18 elements in 14 groups
Minimum Object Distance0.16m / 6.3in (WIDE), 0.8m / 31.5in (TELE)
Maximum Magnification Ratio1:1.9 (WIDE) / 1:3.9 (TELE)
Filter Sizeφ67mm
Maximum Diameterφ76.2mm
Length*121.5mm (4.8in)
Weight575g (20.3oz)
Aperture Blades**9 (circular diaphragm)
Minimum ApertureF16-32
Standard AccessoryFlower-shaped hood, Front cap, Rear cap
MountSony E-mount

* Length is the distance from the front end of the lens to the lens mount face.
** The circular diaphragm stays almost perfectly circular up to two stops down from maximum aperture.
Specifications, appearance, functionality, etc. are subject to change without prior notice.

This product is developed, manufactured, and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation.

Posted in 3rd Party Lens| Tagged , , | 11 Comments

Viltrox AF 85mm f/2.0 EVO FE Announced


Viltrox 85mm f/2.0 EVO:
B&H Photo / Amazon / Adorama

The Viltrox 85mm f/2.0 EVO  was announced today, as expected, and the price is very compelling since the early reviews are very positive.

Key Features
  • Full-Frame | f/2 to f/16
  • Fast Portrait-Length Lens
  • Nano-Coating and Resistance Coating
  • 2 ED & 2 HR Lens Elements
  • Minimum Focus Distance: 2.43′
  • 10 Elements in 8 Groups
  • Autofocus with Manual Override
  • STM Stepping Motor
  • Filter Size: 58mm
  • USB-C Interface for Firmware Upgrades

Read More »

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The Yongnuo 18mm f/2.8 Is Coming October 22nd


The Yongnuo 18mm f/2.8, which we first published about here, will be coming on October 22nd, 2025.

Specs

  • very light
  • an AF/MF manual autofocus quick switch lever
  • custom buttons
  • USB-C interface for easy firmware upgrades.

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Posted in 3rd Party Lens| Tagged , , | 21 Comments