Sigma 50mm f/1.4 DG DN｜Art Announcement February 7th at 7am

By Louis Ferreira | Published: January 31, 2023

Sigma posted its a new product presentation to youtube that will be the announcement even for the previously leaked Sigma 50mm F1.4 DG DN | Art.

Sigma 50mm F1.4 DG DN | Art

  • mount: L mount, Sony E mount
  • Suggested retail price: 152,900 yen including tax ($849 overseas)
  • Lens construction: 14 elements in 11 groups
  • Shortest shooting distance: 45cm
  • Maximum magnification: 1:6.8
  • Number of aperture blades: 11 (circular aperture)
  • Filter diameter: 72mm
  • Size: 78.2 x 109.5mm (L mount)
  • Weight: 670g
  • Lens hood: LH782-02
  • Lens cap: LCF-72 III

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Sony Moved 90% of Camera Production From China to Thailand

By Louis Ferreira | Published: January 29, 2023


Many companies have talked about moving production out of China or spreading it around to avoid supply chain shortages, but Sony is acting in a big way by moving 90% of its production out of China. It will be interesting to see what others do in the coming months, with companies like Apple looking to make similar moves.

  • The Sony Group has transferred the production of cameras sold in Japan, the US, and Europe from China to a factory in Thailand. In principle, factories in China only make products for China.
  • In response to the conflict between the United States and China, the transfer to the U.S. will take precedence, and the transfer to Japan and Europe will also be completed by the end of 2022.
  • The risk of China becoming the core of the global supply chain is increasing due to the intensification of the US-China conflict and the lockdown accompanying the “zero corona” policy. Companies are gearing up to avoid supply chain malfunctions.
  • In 2022, Sony sold about 2.11 million cameras worldwide. Of these, 150,000 are destined for China, with more than 90% being destined for markets other than China, such as Japan, the United States, and Europe. Most of the production has been transferred to Thailand.
  • For camera lenses, the company plans to continue supplying products made in China outside of the country.

via nikkei, digicame-info

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Sony Savings Sunday

By Louis Ferreira | Published: January 29, 2023


Sirui Anamorphic 1.33x E-Mount Lens Kit (24, 35, and 50mm) Save $200

SLR Magic MicroPrime Cine 21, 35, 50, 75mm Full Frame Lens Kit Save $600

Rokinon 24, 35, 50, 85mm T1.5 Cine DS Save $770

Rokinon 16, 35, 50, 85mm Cine DS Lens Bundle Save $600

SLR Magic MicroPrime Cine 12, 18, 35, and 50mm Super 35/FF Lens Kit Save $650

Tamron 17-28mm f/2.8 Di III RXD FE Save $100:
B&H Photo /  Amazon / Adorama
Tamron 20mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 24mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama
Tamron 35mm F/2.8 Di III OSD M1:2 Save $50:
B&H Photo / Amazon / Adorama

Voigtlander Heliar-Hyper Wide 10mm f/5.6 ASPH (Save $250):
B&H Photo / Amazon / Adorama
Voigtlander Super Wide-Heliar 15mm f/4.5 ASPH III (Save $100):
B&H Photo / Amazon / Adorama
Voigtlander 21mm f/1.4 FE (Save $300):
B&H Photo / Amazon / Adorama
Voigtlander Color-Skopar 21mm f/3.5 ASPH (Save $100):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 35mm f/1.4 FE (Save $200):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 40mm f/1.2 FE (Save $350):
B&H Photo / Amazon / Adorama
Voigtlander Nokton 50mm f/1.2 FE (Save $200):
B&H Photo / Amazon / Adorama
Voigtlander APO-LANTHAR 35mm f/2 (Save $200):
B&H Photo / Amazon / Adorama
Voigtlander MACRO APO-LANTHAR 65mm f/2 ASPH (Save $150):
B&H Photo / Amazon / Adorama
Voigtlander MACRO APO-LANTHAR 110mm f/2.5 (Save $200):
B&H Photo / Amazon / Adorama

Sigma 100-400mm f/5-6.3 DG DN OS Save $100:
B&H Photo / Amazon / Adorama
Sigma 14-24mm f/2.8 DG DN Art Save $250:
B&H Photo / Amazon / Adorama
Sigma 28-70mm F2.8 DG DN Contemporary Save $185:
B&H Photo / Amazon / Adorama
Sigma 35mm F/1.4 DG DN Art Save $100:
B&H Photo / Amazon / Adorama
Sigma 16mm f/1.4 DC DN Save $97:
B&H Photo / Amazon / Adorama
Sigma 30mm f/1.4 DC DN Contemporary Save $94:
B&H Photo / Amazon / Adorama
Sigma 56mm f/1.4 DC DN Contemporary Save $75:
B&H Photo / Amazon / Adorama
Sigma 150-600mm f/5-6.3 DG DN OS Sports Save $200:
B&H Photo / Amazon / Adorama
Sigma 35mm f/2 DG DN Save $50:
B&H Photo / Amazon / Adorama
Sigma MC-11 Save $50:
B&H Photo / Amazon / Adorama

Other Deals
Memory Card Savings
Power Banks

Battery Banks
Anker PowerCore Speed 20000 PD
PowerCore+26800 PD
other more affordable options

New Apple Mac Pro: B&H Photo
New Apple iPad Pro and More: B&H Photo / Adorama
New Apple iMac Pro: B&H Photo / Adorama
New Apple MBP: B&H Photo / Adorama
New Apple M1: B&H Photo / Amazon / Adorama
MacBook Pro (Savings still available): B&H Photo

Limited time iPad Pro Savings
iPad Pro Bundles: B&H Photo

Software Deals
Luminar Neo & Luminar AI & Luminar 4 & Aurora HDR 2019 (Savings code FUJIADDICT)
ON1 Photo RAW 2023
Photolemur
Picktorial
TopazLabs
Capture One

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Sigma 50mm f/1.4 DG DN｜Art Price Leaked

By Louis Ferreira | Published: January 28, 2023


The Sigma 50mm f/1.4 DG DN Art was first reported here, and now we have an idea of its price point, which will be around $849.

Sigma 50mm F1.4 DG DN | Art

  • mount: L mount, Sony E mount
  • Suggested retail price: 152,900 yen including tax ($849 overseas)
  • Lens construction: 14 elements in 11 groups
  • Shortest shooting distance: 45cm
  • Maximum magnification: 1:6.8
  • Number of aperture blades: 11 (circular aperture)
  • Filter diameter: 72mm
  • Size: 78.2 x 109.5mm (L mount)
  • Weight: 670g
  • Lens hood: LH782-02
  • Lens cap: LCF-72 III

via 5ch, asobinet

Posted in 3rd Party Lens| Tagged , , | Leave a comment

Sigma 105mm f/2.8, 45mm f/2.8, 35mm f/1.2, 24mm f/3.5, and 100-400mm f/5-6.3 Firmware Updates Released

By Louis Ferreira | Published: January 28, 2023


Sigma 105mm F2.8 DG DN MACRO | Art V2 Download Update Here

  • AF assist function during video recording is now supported.
  • *Only SONY camera models with AF assist function are supported.

Sigma 45mm F2.8 DG DN | Contemporary V4 Download Update Here

  • AF assist function during video recording is now supported.
  • *Only SONY camera models with AF assist function are supported.

Sigma 35mm F1.2 DG DN | Art V4 Download Update Here

  • AF assist function during video recording is now supported.
  • *Only SONY camera models with AF assist function are supported.

Sigma 24mm F3.5 DG DN | Contemporary V2 Download Update Here

  • AF assist function during video recording is now supported.
  • *Only SONY camera models with AF assist function are supported.
  • The focus distance shown on the screen during manual focus has been optimized.

Sigma 100-400mm F5-6.3 DG DN OS | Contemporary V3 Download Update Here

  • AF assist function during video recording is now supported.
  • *Only SONY camera models with AF assist function are supported.

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Posted in 3rd Party Lens, Firmware updates| Tagged , , , , , , , , , | Leave a comment

Garitz Sony a7RV Half Case

By Louis Ferreira | Published: January 27, 2023


Gariz’s high quality half case can now be ordered for the Sony a7RV on Amazon. Gariz makes some of the best half-cases on the market that I have used, and I have owned their half-cases for several of my Sony cameras in the past, including the Sony RX1 and Sony a7RIII.

About this item

  • Genuine Leather Camera Case for Latest Full Size DSLR Sony α7R V
  • High quality design matches your body
  • Gun Shot Ring on the bottom of the case is a tripod screw
  • Holds camera and case securely
  • Battery window allows battery replacement without removing the case

Sony a7RV:B&H Photo / Amazon / Moment / Adorama

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Posted in Sony a7RV| Leave a comment