Category Archives: Press releases

Kaz Hirai Steps Down as CEO of Sony, Kenichiro Yoshida Named as Replacement

Sony Announces New Management Structure Kenichiro Yoshida named as President and CEO effective April 1, 2018; Kazuo Hirai to become Chairman Tokyo, February 2, 2018 — Sony Corporation (“Sony”) today announced that Kenichiro Yoshida, currently Director, Representative Corporate Executive Officer, Executive Deputy President and Chief Financial Officer, has been appointed as Director, Representative Corporate Executive […]

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Analyst Predicts Sony Image Sensor Business Slowdown Due To iPhone

Image Sensors World is reporting a potential slow down at Sony due to lower than expected iPhone sales, based on a Bloomberg report, but is it accurate? Even if iPhone demand slows demand for other phones will likely pick up the slack with Sony sensors in them. Plus Sony will continue selling their sensors to new […]

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EXPERIENCE KANDO TRIP 2.0

Sony Opens Up Registration for One-of-a-Kind “Kando Trip” Photography Event Immersive “Kando Trip” Experience will feature extensive educational workshops, shooting opportunities, camera and lens trials and much more SAN DIEGO, Jan 25, 2018 – Sony Electronics, a worldwide leader in digital imaging and the world’s largest image sensor manufacturer, has announced today that they are […]

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Sony Live at CES 2018 Starting at 8PM EST

Sony CES 2018 starts shortly and I will be live blogging the event here if you miss any details. B&H Photo has a CES url setup if you want to see all of the announcements so far. Live Blog: Sony a9 was able to shoot at the PGA tour in ways not possible before. Can […]

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SonyAddict Celebrities 2017 and Looks Forward to 2018

2017 was a great year across the Addict sites thanks to readers and tipsters with FujiAddict leading the way. We doubled in size this year and hope to double in size again in 2018 with your help, so keep liking and sharing. Blogging about photography and shooting with the photographers that I have met along […]

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Sony Only Second to Canon on Lensrentals Most Popular Gear Rented in 2017 List

Sony and Canon dominated the overall most popular photography & videography gear of 2017 at lens rentals. It’s pretty safe to say Sony is now solidly #2 overall in the professional market and gaining on Canon. It’s unlikely that they will surpass Canon this year, but it is coming and Nikon is being relegated to […]

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