Sony Announces 14% Price Increase in Japan

Notice regarding revision of shipping prices for some products (for individuals)
From February 1, 2023, Sony Marketing Inc. will revise the manufacturer’s shipping prices for some products sold in Japan.

Due to the impact of the recent external environment, the cost of raw materials, manufacturing, and distribution has soared, so we will revise the shipping price as follows.

At the same time, we will revise the suggested retail price for products that have set the manufacturer’s suggested retail price.

In addition, from February 1, 2023, we will revise the manufacturer’s shipping price for some corporate products as well. Click here for details.


◆ Date of revision of shipping price and suggested retail price February 1, 2023
◆ Target category TV Bravia, Blu-ray disc recorder, Blu-ray disc player/DVD player, sound bar, home theater system, component audio, video projector, digital single-lens camera, lens for digital single-lens camera α [E mount], digital video camera, digital still camera, professional Camcorders, radios, CD radios/cassette players, active speakers, neck speakers, portable audio players, IC recorders, sound collectors, headphones, recording media, etc.
Click here for a list of applicable products (PDF)
◆ Average price revision rate 14% increase
◆ Reference Notice Regarding Revision of Shipping Prices for Some Products (August 24, 2022)

via Sony

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