Statement Regarding The Impact of The Spread of The Novel Coronavirus

Statement Regarding the Impact of the Spread of the Novel Coronavirus
Sony extends its condolences to the families of those who have passed away as a result of the coronavirus disease 2019 (COVID-19) (“COVID-19”), and extends its sympathies to all those who have been infected. The Sony Group is primarily focused on ensuring the safety of its employees and their families, as well as its customers and other stakeholders, in addition to preventing the further spread of the virus. Sony is also striving to answer the needs of society and its customers to the best of its ability, and to minimize the impact of the virus on its business. To accomplish these objectives, Sony is working to gather information and swiftly carry out the necessary actions.

The following is a statement regarding the current impact of the spread of COVID-19 on the Sony Group. Read More »

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Sony Electronics Corporation To Be Established


Sony is making an interesting announcement after we reported that activist investor Daniel Loeb is at it again. Sony is establishing an intermediate holding company “Sony Electronics Corporation” for its Electronics Products & Solutions (“EP&S”) segment (Imaging Products & Solutions, Home Entertainment & Sound, and Mobile Communications) and related global sales and marketing, manufacturing, logistics, procurement, and engineering platforms.

Press Release Below: Read More »

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Activist Investor Daniel Loeb is Trying to Split Up Sony Again


Activist investor Daniel Loeb is calling for Sony to spin off their sensor business again. Last time he didn’t make a lot of progress, but this time he is using Sony’s lower stock price to gain a greater stake in the company to try to spin off the image sensor division again, while Sony buys back 4.8% of there stock worth about 200 billion yen ($1.83 billion) to boost shareholder returns. Sony previously announced they would buy back 100 billion yen for the first time in February 2020.

via image-sensors-world, reuters

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Tamron 70-180mm f/2.8 Di III VXD Product Photos Leaked

Nokishita leaked the product launch photos for the Tamron 70-180mm f/2.8 Di III VXD today. It looks like we should see preorders for this lens soon so stay tuned.

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Tamron 17-28mm f/2.8 Di III RXD FE: B&H Photo /  Amazon / Adorama
Tamron 28-75mm f/2.8 Di III RXD FE: B&H Photo / Amazon / Adorama

Via Nokishita

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Optical Limits: Sony 28mm f/2 is a Disappointment


Optical limited tested the Sony FE 28mm f/2 and found it to be surprisingly lacking you can read the full review here or just the key points from the conclusion below. Sony has had a pretty good track record with its glass in recent years, but this lens missed the mark according to optical limits.

The Sony FE 28mm f/2 may be a prime lens but it’s quite obvious that Sony had (or wanted) to cut a couple of corners in order to save costs. The resolution characteristic isn’t overly harmonious to say the least. The lens may be sharp at medium aperture settings but has a substantial border/corner weakness at f/2 and f/2.8… If you operate the camera with activated image auto-correction, you won’t notice drastic weaknesses beyond this. However, both the original image distortions as well as vignetting are on the high side. Lateral CAs aren’t all that hot either for a contemporary lens. The quality of the bokeh is one of the better aspects…

The lens may not feel like much due to its low weight but objectively there isn’t anything to complain about the build quality. An all-metal body and a smooth focusing ring are good base ingredients and adding a constant length as well as the dust- and moisture-sealing makes it a very decent package. The AF is also reasonably fast and, typical for most Sony lenses, noiseless…

The reason for the existence of a prime lens should be that it offers something “more” over a zoom lens its focal length class. In the case of the Sony FE 28mm f/2, it’s about an extra stop or two of speed…

If this lens truly interested you I suggest you read the review closely before purchasing because it might have acceptable short coming for some at its rather low price point.

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Sony 28mm f/2: B&H Photo / Amazon / Adorama

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Sony Savings Sunday


Camera Bodies
Sony a9 (Save $500):
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Sony a7RIII (Save $300):
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Sony a7rII (Save $400):
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Sony a7II (Save $500):
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Sony a7sII (Save $100):
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Sony a6500 (Save $400):
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Sony a6000 (Save $100):
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Voigtlander Heliar-Hyper Wide 10mm f/5.6 ASPH (Save $100):
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Voigtlander Super Wide-Heliar 15mm f/4.5 ASPH III (Save $100):
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Voigtlander 21mm f/1.4 FE (Save $100):
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Voigtlander Color-Skopar 21mm f/3.5 ASPH (Save $100):
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Voigtlander Nokton 35mm f/1.4 FE (Save $200):
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Voigtlander Nokton 40mm f/1.2 FE (Save $150):
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Voigtlander Nokton 50mm f/1.2 FE (Save $100):
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Voigtlander MACRO APO-LANTHAR 65mm f/2 ASPH (Save $100):
B&H Photo / Amazon / Adorama
Voigtlander MACRO APO-LANTHAR 110mm f/2.5 (Save $100):
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Mitakon Zhongyi Speedmaster 35mm f/0.95 Mark II Save $150
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