Sony a7 Discontinued


The Sony a7 has been marked as discontinued at B&H Photo and Adorama. Amazon still has a few left if you want to pick one up, but it looks like Sony might be stopping the production of the original a7 simply because the price point has fallen too low to be profitable.

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Gariz Leather Cases For Sony’s New a9II, a7RIV, and a6600


If you’re looking for an affordable leather case to protect your new Sony camera Gariz has some good quality affordable cases for the New a9II, a7RIV, and a6600.

Gariz XS-CHA7RM4 (a7RIV): Amazon
Gariz XS-CHA9IIBK (a9II): Amazon
Gariz XS-CHA6600 (a6600): Amazon

Sony a7RIV: B&H Photo / Amazon / Adorama
Sony a9II: B&H Photo / Amazon / Adorama
Sony a6600: B&H Photo / Amazon / Adorama

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DPRTV: 2020 Resolutions For Every Camera Company

DPRTV put together some New Years’ resolutions for the camera companies out there and of course, Sony’s horrible menu system made the list. While Sony has improved its menus marginally over the years they are still not great and many feel that Sony needs to start over again from the start. I personally have never enjoyed their shooting experience, but I know some have learned to live with it and even like it compared to others.

Beyond Sony menus, DPRTV also hit on Sony colors, which have gotten better over the years, but DPRTV feels they should just take their color science from Fujifilm or Canon. It is also about time for Sony to dump lossy RAW compression for lossless compression, which everyone else does.

Last but not least DPRTV wants Sony to release the Sony a7SIII already, which I think most of us can agree with. Sony already released the Sony a7RIV and at this rate, we might even see a Sony a7IV before the Sony a7SIII is announced. Hopefully, the a7SIII will live up to all the hype out there, because a lot of photographers want to get their hands on one.

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Save $600 on ZEISS Batis 18mm f/2.8 Today Only


You can save $600 on the ZEISS Batis 18mm f/2.8 at B&H Photo today only.

Key Features
  • E-Mount Lens/Full-Frame Format
  • Aperture Range: f/2.8 to f/22
  • Seven Low Dispersion Elements
  • Four Aspherical Elements

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Sony Can’t Make Image Sensors Fast Enough to Keep Up With Demand


Bloomberg is reporting that Sony is having trouble keeping up with the demand for its sensors this year and that even the capital investment being made in a new Nagasaki plant that will be operational in April 2021 may not be enough to fully satisfy demand going foward.

“Sony Corp. is working around the clock to manufacture its in-demand image sensors, but even a 24-hour operation hasn’t been enough.

For the second straight year, the Japanese company will run its chip factories constantly through the holidays to try and keep up with demand for sensors used in mobile phone cameras, according to Terushi Shimizu, the head of Sony’s semiconductor unit. The electronics giant is more than doubling its capital spending on the business to 280 billion yen ($2.6 billion) this fiscal year and is also building a new plant in Nagasaki that will come online in April 2021.

“Judging by the way things are going, even after all that investment in expanding capacity, it might still not be enough,” Shimizu said in an interview at the Tokyo headquarters. “We are having to apologize to customers because we just can’t make enough.””

In May Sony said they control about 51% of the image sensor market by revenue which is growing thanks to smartphones, they believe will hit 60% by 2025. You can read the full story here.

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TTArtisan 11mm f/2.8 Full-Frame E mount Fisheye Released


TTArtisan announced their 11mm f/2.8 fisheye lens for full-frame E-Mount and it’s available on Amazon already.

  • The 11mm F2.8 fisheye lens has a very large depth of field for manual lens use.
  • Exaggerated images and surreal information transmission may open up new inspiration for sports photography and landscape photography.
  • Full frame sensor coverage with extreme ultra-wide 180 degrees angle of view on full-frame cameras.
  • 11 Elements in 7 Groups with aperture range of f2.8 – f16 effectively improve the image degradation of the fisheye lens edge.
  • Aluminum Body with anodizing coloring design. Multiple brass components. Compact and Lightweight 15.48oz/439g.
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