Sony ZV-E10II Announced

By Louis Ferreira | Published: July 10, 2024


Sony ZV-E10II:
B&H Photo / Amazon / Adorama
Sony E PZ 16-50mm f/3.5-5.6 OSS II:
B&H Photo / Amazon / Adorama

Reviews/Previews/Hands-on/etc…

Video Reviews/Previews/Hands-on/etc…

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SmallRig Cooling System for Sony/for Canon/for FUJIFILM Cameras

By Louis Ferreira | Published: July 9, 2024




SmallRig has a new cooling system for Sony, Canon, and Fuji cameras.

  • Rapid Cooling System: Utilizes a high-efficiency fan paired with a TEC cooling module to swiftly cool down the camera, ensuring optimal performance.
  • Intelligent Temperature Control: Features an automatic temperature control design that intelligently regulates the camera’s temperature for consistent operation.
  • Effortless Snap-On Installation: Easily install and remove the device with a snap-on mechanism, enhancing compatibility with a wide range of cameras.
  • Versatile Usage: Can be used independently or with a camera cage, offering a lighter and more flexible shooting experience.
  • Power Flexibility: Compatible with the V-Mount Battery Mount Plate Kit 4064B/4063B, supporting V-Mount batteries and various power supply options for convenient use in diverse settings.




via Photorumors

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Laowa CF 12-24mm f/5.6 Announced

By Louis Ferreira | Published: July 9, 2024


Laowa announced the Laowa CF 12-24mm f/5.6, but it still isn’t available outside of China yet. You can find Laowa lenses Directly or from B&H Photo and Amazon.

Main Specifications

  • Format:
    Full size: no shift support
    APS-C: ±7mm shift support
  • Mount: E / L / RF / Z / X
  • Focal length: 12-24mm (equivalent to 18-36mm on APS-C)
  • Aperture value: F5.6-F22
  • Aperture blades: 9
  • Lens construction: 15 elements in 11 groups
    , 2 aspherical lenses
    , 3 ED lenses
  • Minimum shooting distance: 0.15m
  • Maximum magnification: 0.4x
  • Filter diameter: 77mm
  • Size: φ80×98.91mm
  • Weight: 575g
  • Dust and water resistance: –
  • AF:MF only
  • Image stabilization: –
  • Other functions:
    ±7mm shift
  • Pre-sale price: 4,499 yuan
  • Regular price: 4,980 yuan

via asobinet

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NiSi 250mm F5.6 Reflex MF For E Mount Now Available

By Louis Ferreira | Published: July 8, 2024


The NiSi 250mm F5.6 Reflex MF For E Mount is now available.

Experience the elegance and precision of the NiSi 250mm f/5.6 Reflex Lens, a masterfully recreated mirror lens inspired by lenses of the past. Designed for photographers who crave distinctive bokeh effects and a painterly, oil painting-like feel, this manual focus lens offers exceptional quality and unique artistic capabilities.

With a full-frame focal length of 250mm and a fixed aperture of f/5.6, this lens is perfect for capturing mesmerizing backgrounds and creating a strong sense of compression in your images. The advanced optical design incorporates 6 elements in 3 groups, including a 48-layer dielectric high reflection coating and ultra-low reflection coating, ensuring superior image quality with reduced chromatic aberration and vivid colors.

Key highlights include a minimum focusing distance of 2 meters, a 270° focus rotation for precise manual focusing, and compatibility with 62mm filters.

Embrace the beauty of the shallow depth of field, clear doughnut-shaped bokeh, and the unique double-line effect that adds a charming artistic touch to your photos. Whether you’re capturing portraits, nature, or cinematic videos, the NiSi 250mm f/5.6 Reflex Lens will elevate your photography to new artistic heights.

Reflex Lens 250mm f/5.6 Features

  • NiSi’s tribute to Mirror Reflex Lenses of the past
  • Full Frame | f/5.6 Fixed Aperture
  • Compact telephoto lens that uses both mirrors and refracting optics
  • Unique Bokeh, Distinctive donut-shaped bokeh and double-line effect
  • The out-of-focus double-line effect creates a charming artistic brushstroke feel reminiscent of an oil painting.
  • Manual focus lens with a minimum focus distance of 2m
  • 270 degree focus rotation with a 62mm filter thread
  • Features an integrated lens hood that can be rotated out when required
  • High Image Quality,  Reduced chromatic aberration, vivid colors, and warm tones
  • Ideal for Portraits, nature photography, and cinematic videos

via FujiAddict

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Sony ZV-E10II Announcement Live Stream Posted and Specs

By Louis Ferreira | Published: July 8, 2024

The Sony ZV-E10II will be announced on July 10th at 10:00 AM EST.

  • same 26-megapixel sensor as the A6700
  • with a BIONZ XR processor
  • Support 4K 120p/FHD240p/10-bit4:2:2 video shooting
  • a continuous shooting speed of 11 frames per second
  • 759 points (93% coverage) phase detection
  • 3-inch touch screen and add new AI technology
  • new high-capacity FZ100 battery, with twice the capacity of the current FW50
  • battery life of the new machine will be greatly improved
  • The estimated price is about 5,800 yuan ($798 USD).
  • viewfinder-free design
  • no mechanical shutter design
  • no AI focus system (still supports person and animal recognition)
  • no body image stabilization
  • supports enhanced motion electronic image stabilization
  • supports 4K video recording specifications with 5.K4 oversampling
  • supports LUT function.
  • new kit lens 16-50mm F3.5-5.6 OSS II will be released together with the new camera, but no electric zoom which the E PZ 16-50mm F3.5-5.6 OSS had


via Weibo

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PB: Sigma 24-70mm f/2.8 DG DN II Art Review The Best All-Round Standard Zoom Lens

By Louis Ferreira | Published: July 7, 2024


Sigma 24-70mm f/2.8 DG DN II Art:
B&H Photo / Amazon / Moment / Adorama

Photography Blog published its full Sigma 24-70mm f/2.8 DG DN II Art review, which you can read in full here or check out the excerpt below:

Sigma have taken one of our favourite standard zooms for E-mount… Offering faster auto-focusing, more features, closer focusing and better image quality than the original version, plus the welcome addition of an aperture ring, this is definitively the best all-round standard zoom lens for Sony Alpha… In terms of its optical performance, it continues to be tack-sharp in the centre throughout all of the zoom range, but is now also acceptably sharp even wide-open at f/2.8 at the very edges of the frame. It also produces some very nice bokeh effects thanks to the 11-blade iris diaphragm. There is still some some vignetting at wide-open apertures, barrel distortion at 24mm and slight pincushioning at 70mm, but all of this can be corrected either in-camera or during post-processing… the auto-focus system has been revamped with the incorporation of the very latest linear motor HLA (High-response Linear Actuator). This lens features fast, near-silent, reliable auto-focusing… It offers a high level of build quality…

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