Author Archives: Louis Ferreira

Sony a7R II is Bloomberg’s Pick for High-Quality Video

Bloomberg has selected the Sony A7R II for its top travel camera list, as the camera best suited for high-quality video. These little awards and top picks might not seem important to many photographers, but Sony’s growing presence on lists like these has helped to legitimize their camera division among people that have viewed Sony as a consumer electronics company […]

Posted in Press releases, Sony a7R II| Tagged | Leave a comment

A Different Take on Kumamoto

The CameraStore guys have a well thought out take on the fallout from the Kumamoto Earthquake. Some manufactures have been very honest about the shortages that are to come, while others have down played the incident. Sony is one of the few to be bluntly honest about the affects the earthquake had on their production facilities, […]

Posted in Press releases, Sony a6300, Sony a7 II, Sony a7R II, Sony a7S II| Tagged | Leave a comment

Seven Themes Captured on The ɑ7

Sony continued celebrating its seven decades of existence today, by expanding on the ASe7ens video with an associated press release. Press Release: Seven inspiring European photographers explored Japan in an attempt to unearth the past, present and future influences of Japanese culture As Sony enters its 70th anniversary year, seven high-profile α7 series photographers have visited the […]

Posted in Press releases, Sony a7 II, Sony a7R II, Sony a7S II| Tagged | Leave a comment

“Sony RX10 III destroys the competition”

image courtesy of dpreview Smallish sensor cameras are largely written off by APS-C and full frame shooters, but they shouldn’t be. 1-inch and 4/3 sensors have some unique advantages over their bigger brothers. The most commonly cited advantage is the crop factor for telephoto performance, but these smaller sensor cameras can also have a much […]

Posted in Sony RX10| Tagged | 2 Comments

Sony RX100 IV & RX10 III Do Slow Motion

Digitalrev released a funny video about doing super slow motion shots with the Sony RX100 IV and RX10 III that you can try at home. Many cellphones on the market also allow you do to super slow motion shots, but most can’t compete with Sony’s 1-inch sensor.

Posted in How-to, Sony RX10, Sony RX100| Leave a comment

Now Shipping: Voigtländer 10mm f/5.6 Hyper Wide Heliar ASPH Lens For Sony E Mount

The E Mount Voigtländer 10mm f/5.6 Hyper Wide Heliar ASPH Lens is now shipping from B&H Photo. Adorama should follow soon. I can’t wait to receive my copies.

Posted in Press releases| 3 Comments