Author Archives: Louis Ferreira

7Artisan is Teasing a New Lightweight Lens Coming January 27th

7Artisan is teasing a new lightweight lens that is about 90g, which they plan to announce on January 27th. It looks a lot like the 7Artisans AF 40mm f/2.5. It measures H45mm × L 62mm, and we first covered it at the NAB Show. The silhouette looks the same, but the lens had a hood […]

Posted in 3rd Party Lens| Tagged , , , | 28 Comments

Sony CP+ 2026 Website Launched

Sony launched its CP+ 2026 website, and, interestingly, the Sony a7SIII isn’t mentioned anywhere. It is increasingly likely that the Sony a7S line of cameras will be folded into the FX line. You can see for yourself here and below. Dates On-site event: Thursday, February 26th, 2026 – Sunday, March 1st, 2026 Opening hours: 10:00-18:00 […]

Posted in Press releases| Tagged , , | 18 Comments

Viltrox 2x Teleconverter Firmware 1.03 Adds Sony 100mm f/2.8 GM Support

Viltrox 2x Teleconverter: B&H Photo / Amazon Sony FE 100mm f/2.8 Macro GM: B&H Photo / Amazon / Adorama The Viltrox 2x Teleconverter now supports the Sony 100mm f/2.8 GM via firmware update 1.03, which can be downloaded here. Follow SonyAddict on Facebook, Twitter, Instagram, and YouTube Plus our owners’ groups Sony a1 Owners Group Sony a9 Owners Group Sony a7 Owners Group

Posted in 3rd Party Lens, Accessories| Tagged , , , , , | 16 Comments

Godox V1Mid 55W Flash Coming Soon

Godox V1Pro: B&H Photo / Amazon / Adorama Godox is going to release a new flash called the Godox V1Mid that is a little less powerful than the Godox V1 Pro. Above is the only information about this upcoming flash, so I had AI translate all the text and create a press release out of it, and I included a […]

Posted in Accessories| Tagged , , | 11 Comments

Sony Savings Sunday

Sony a7RV (Save $700): B&H Photo / Amazon / Moment / Adorama Sony a7IV (Save $300): B&H Photo / Amazon / Adorama Tamron Lenses Tamron 17-28mm f/2.8 Di III RXD FE Save $200: B&H Photo /  Amazon / Adorama Tamron 17-50mm f/4 Di III VXD Save $150: B&H Photo / Amazon / Adorama Tamron 18-300mm f/3.5-6.3 Di III-A VC VXD Save $100 B&H Photo / Amazon Tamron 28-75mm f/2.8 Di III VXD G2 Save […]

Posted in Deals| 12 Comments

Brightin Star MF 50mm f/1.05 Now Available

Brightin Star MF 50mm f/1.05: Amazon The Brightin Star MF 50mm f/1.05 full frame can now be found on Amazon for Sony E-mount. F1.05 Large Aperture: The Bright Star MF 50mm F1.05 lens allows it to capture rich detail even in low-light conditions, with natural background blur. 50mm Standard Focal Length:50mm is the focal length […]

Posted in 3rd Party Lens| Tagged , , | 27 Comments