Category Archives: Press releases

Sony Dominates The 2021 EISA Awards

Sony A1: B&H Photo / Amazon / Moment / Adorama With the Sony Alpha 1, photographers no longer face a choice between high resolution or high speed. Instead, it delivers 50-million-pixel images at up to 30fps with an uninterrupted blackout-free view in its electronic viewfinder, thanks to its unique full-frame stacked Exmor RS CMOS sensor with integrated memory and a powerful BIONZ […]

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Sony Controls 22.1% of The Camera Market

Nikkei published the latest digital camera global market shares for 2020 and the top brands are: Canon: 47.9% (+2.5%) Sony: 22.1% (+1.9%) Nikon: 13.7% (-4.9%) Fujifilm: 5.6 % (-0.3%) Panasonic 4.4% (-0.3%) Canon, Sony, and Nikon control about 80% of the market with Fujifilm and Panasonic controlling about 10% and others makes controlling about the […]

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Sony Officially Warns Of Laser Damage

It’s pretty common knowledge that focused light sources like lasers can damage your sensor along with shooting intense light sources like the Sun with a telephoto lens, but Sony has now put out an official statement in relation to lasers: Can the camera image sensor be damaged by laser? Do not directly expose the Lens […]

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Sony ZV-E10 Launch Event Delayed

Sony announced that its July 7th launch event is being delayed. This is surprising since there was a pretty decent Sony ZV-E10 leak by a Youtuber. Hopefully we will know more soon. Follow SonyAddict on Facebook, Twitter, Instagram, and YouTube Plus our owners’ groups Sony a1 Owners Group Sony a9 Owners Group Sony a7 Owners Group

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Tokina 2021 Lens Roadmap Update

Tokina new products road map 2021-2022: Updated Dear customers. Thank you all for supporting Tokina brand. Kenko Tokina Co., Ltd. (Tokyo, Japan) has released the updated version of the Tokina new products road map 2021-2022. Facing unstable global supply of the materials and electronic components Tokina continues developing new products to respond to the growing […]

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Expand Your Photographic Skillset With Xperia 1 III and Xperia 5 III

Xperia 1 III: B&H Photo / Amazon Xperia 5 III: B&H Photo / Amazon Expand your photographic skillset with Xperia 1 III and Xperia 5 III – pricing and availability now disclosed 1stJuly 2021, The new Xperia 1 III and Xperia 5 III are built for speed with ultra-fast 5G connectivity and speciality photographic features […]

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