Sony Electronics Corporation To Be Established



Sony is making an interesting announcement after we reported that activist investor Daniel Loeb is at it again. Sony is establishing an intermediate holding company “Sony Electronics Corporation” for its Electronics Products & Solutions (“EP&S”) segment (Imaging Products & Solutions, Home Entertainment & Sound, and Mobile Communications) and related global sales and marketing, manufacturing, logistics, procurement, and engineering platforms.

Press Release Below:

Sony Electronics Corporation to be Established

Tokyo, Japan — Sony Corporation (“Sony”) today announced that it will establish an intermediate holding company “Sony Electronics Corporation” effective April 1st, 2020. Sony Electronics Corporation will incorporate the three businesses that comprise its Electronics Products & Solutions (“EP&S”) segment (Imaging Products & Solutions, Home Entertainment & Sound, and Mobile Communications) and related global sales and marketing, manufacturing, logistics, procurement and engineering platforms.

Through the establishment of Sony Electronics Corporation, Sony will not only accelerate the integrated operation of the EP&S businesses, but also aim to optimize its organizational structure, talent and business portfolio, while further enhancing competitiveness and creating new business.

Sony Electronics Corporation Executive Appointments

As of April 1st , 2020

Representative Director and President, CEO

Senior Executive Vice President, Sony Corporation

Shigeki Ishizuka

Officer in charge of Electronics Products & Solutions Business

Officer in charge of Storage Media Business

Representative Director and President,

Sony Imaging Products & Solutions Inc.

Representative Director and Executive Deputy President, COO

Senior Executive Vice President, Sony Corporation

Ichiro Takagi

Assistant to Senior Executive Vice President in charge of Electronics Products & Solutions Business

Officer in charge of Home Entertainment & Sound Business

Officer in charge of Consumer AV Sales & Marketing

Officer in charge of Manufacturing, Logistics, Procurement and Engineering Platform

Representative Director and President, Sony Home Entertainment & Sound Products Inc.

via Sony